research into conformity Flashcards
Aim of Aschs study ?
To see to what extent social pressure from a majority could cause a person to conform
What kind of task did asch ask participants to participate in ?
A line judgment task
What were the group sizes?
6-8
What sample of participants did Asch use ?
123 male undergrads
How did Asch add realism to the study?
Confederates gave a few right answers before they gave wrong ones
How trials were there in total?
18
What is unanimity?
Unanimity is the quality of having all members of a group unified in favor of the same thing
What 3 variables affect conformity?
Group size, unanimity and task difficulty
What evidence is there that group size influences conformity?
with 1 confederate conformity was 3%
with 3 confederates conformity was 32%
What evidence is there that unanimity is important in conformity?
The presence of a fellow dissenter decreased conformity by 25%
Link normative social influence to conformity?
When task difficulty was increased so did conformity levels in aschs study
3 evaluations of aschs study ?
androcentric
age bias
small sample