representation of females in media

Question 1

what are some common female stereotypes in media include examples

Answer 1

-WAG=victoria beckham
-sex object=megan fox,sydney sweeney
-victim
-supermom=claire dunphy

Question 2

what concept did Tuchman develop about women

Answer 2

women are symbolically annihilated to refer to the under representation of women in social roles, women are very narrowly portrayed whereas males are portrayed in a range of roles

Question 3

what did Tuchman say happened to womens achievements in media

Answer 3

womens achievements arent reported on ,trivialised or seen as less important than their looks

Question 4

How do adverts portray women (tuchman)

Answer 4

women are portrayed in motherly roles e.g washing up fairy adverts

Question 5

who came up with the cult of feminity

Answer 5

fergason

Question 6

what is the cult of feminity

Answer 6

magazines socialise young girls into sterotypical values and roles of feminity e.g magazines for teens focus on how to get a boys attention rather than independence and self-love

Question 7

who came up with the male gaze

Answer 7

mulvy

Question 8

what is the male gaze

Answer 8

describes how camera lense eyes up female characters in a sexualised way for the pleasure of men e.g megan fox in transformers

Question 9

what does the male gaze do for the audience

Answer 9

puts us in the persepctive of men women are portrayed as sexual objects for characters in the film and also the audience therefore men are the dominant force and women are subordinate

Question 10

what are women under-represnted due to male gaze

Answer 10

not portrayed as whole humans with minds, achievements and lives only represented as sex objects

Question 11

why did mulvy believe the male gaze occurred in film

Answer 11

Patriarchy in real life lead to only males getting top director positions who control media women were limited by glass ceiling

Question 12

who talked about the beauty myth

Answer 12

Tebbel

Question 13

what is the beauty myth

Answer 13

Tebbel argues women are under more pressure to conform to unattainable beauty standards the body and faces have been symbolically annihilated replaced by AI and facetuned airbrushed imagines

Question 14

how are representations changing

Answer 14

transgressive roles
fims with strong female leads

Question 15

how are transgressive roles being portrayed in the media

Answer 15

women are now more likely to be focused on their careers and feature more in the media in higher positions like editors and directors e.g Greta Gerwig

Question 16

how are females being portrayed more recently in film with examples

Answer 16

women are represented as being strong females and lead in movies they are fierce ,independent and subvert hegemonic veiws
-for example in the hunger games Katniss is much stronger than Peta and in Scream Sydney beats the two male killers.

Question 17

However how have representations still not changed

Answer 17

beauty myth persists as all films have beautiful characters who are slim ,pretty and receive male attention

Question 18

what test do many films not pass

Answer 18

Bechdel test-where two named women have to talk to each-other about something other than a man