Quiz 1 - Media Theories Flashcards

1
Q

New Media

A

is a term usually associated with interactive media technology, such as the Internet and video games

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2
Q

Magazines with large audiences can charge more for advertising because more people will see the advertisement

A

True

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3
Q

Wire services provided the first truly global news distribution system

A

True

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4
Q

In the early twentieth century, as printing costs declined and Americans could afford to buy more books, the publishing industry grew

A

False

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5
Q

The rule which states that in the presence of competition more people will consume a product is the

A

law of supply and demand

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6
Q

Different types of communication that relate to the size of the group communicating from smallest to largest:

A

intrapersonal, interpersonal, small group, large group, mass media

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