Media Theories Quiz 3 Flashcards
refers to electronic shopping conducted over smart phones and tablets
M-commerce (mobile commerce)
has historically been one of the largest telecommunications company in the United States.
AT&T
are the jumbles of letters and punctuation marks that indicate the network addresses of content stored on Web servers
Uniform resource locators (URLs)
was formed as a nonprofit private corporation to oversee the assignment of Internet addresses (called domain names) and to develop new ones
ICANN (Internet Corporation for Assigned Names and Numbers)
Originally called ARPANET, and funded by the U.S. Department of Defense, was developed to continue weapons research at laboratories including in the event of a nuclear war
the Internet
The operation of the Net was turned over to commercial providers in 1995, promoting a cultural and economic phenomenon, which became known as the
dot com boom
use light instead of electricity to transmit information
Fiber-optic systems
In the 1980s and 1990s, cable networks and broadcast television networks constantly battled to attract new audiences. What ultimately ended this type of conflict?
The Telecommunications Act of 1996 lifted ownership caps so cable and television networks could merge, which created a closer relationship between broadcast networks and cable television companies
Software applications for use on smartphones and tablets are called
Apps
sends high-speed data over existing phone lines
Digital subscriber lines
small files used to protect computer websites from malware and other attacks
Cookies
the policy that requires cable companies to carry local broadcast signals
“Must carry”
use light instead of electricity to transmit information
Fiber optic system
is used when a message is written in a secret code to protect its content
Encryption
Niche channels dedicated to particular interests or groups of viewers, such as ESPNEWS and E! Entertainment Television, are examples of
Narrowcasting
convert(s) digital data to analog signals and vice versa
Modems
is used when a message is written in a secret
Web 2.0
What contributed to NBC, ABC, and CBS becoming the Big Three dominant broadcast networks?
The FCC’s temporary freeze on new television stations (1948-1952)
These types of cellphones were the first to cross a telephone and a handheld computer with a built-in Web browser and an e-mail service
Third generation cellphones
The 1940s and 1950s are considered the Golden Age of television. During this time, which genre was popular with early adopters of television but no longer as popular as ratings expanded?
highbrow drama anthologies
Facing threats by sites such as Google that can offer easily accessible news stories about current events, most legacy media such as newspapers are now trying to
move into online-only publications
provides service to all on an equal basis
Common carriers
E-commerce businesses that make sales directly to consumers are called
business to consumer
Who emerged as alternative television delivery systems that transmitted satellite signals directly to the home for a monthly fee?
Direct broadcast satellite (DBS) operators DirecTV and the Dish Network
