Questionnaires/ Surveys Flashcards

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1
Q

Evaluation of questionnaires

A

+ collect same info from a large number of people with relative ease (eg post/ email)
+ standardised: same format for everyone, no interviewer bias- improves reliability
- social desirability bias: respondents select answers to portray themselves positively
- no one to clarify/ expand on particular questions

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2
Q

What should questions do?

A

Ensure clarity: questions need to be operationalised to prevent ambiguity
Avoid bias and leading questions
Easy to analyse
Consider use of open/ closed questions

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3
Q

Evaluation of open questions

A

+ detailed

  • hard to compare
  • subjective
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4
Q

Evaluation of closed questions

A

+ easy to collect

- answer wanted may not be present

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5
Q

Filler questions

A

Include questions irrelevant to study, reduce demand characteristics as the aim of the study is less clear
Sequence of questions: open with easy questions and later introduce more personal questions in order to relax respondent and elicit as much info as possible

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6
Q

What is a pilot study?

A

Smaller version of the study- gain understanding of how it works

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7
Q

What is a questionnaire?

A

Set of questions that aims to collect info about a particular topic

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