Questionnaires Flashcards

1
Q

8 things to avoid when designing a questionnaire

A

Jargon
Loaded questions
Leading questions
Ambiguity
Double barrelled questions
Complex questions
Impossible questions
Negatives

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2
Q

Questionnaire

A

Set of written questions used to assess a persons thoughts and/or experience

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3
Q

open questions

A

those that do not have a fixed answer and produce qualitative data

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4
Q

closed questions

A

those that have a fixed range of questions and produce either quantittive data or qualitative data that can be converted to quantitative data

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5
Q

leading question

A

that which ecourages a specific answer

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6
Q

loaded question

A

that which contains emotive language that can encourage specific answers

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7
Q

6 strength of questionnaies

A
  1. cost effective
  2. can gather much data quickly
  3. can be completed without researcher present
  4. data produced is usually straighforward to analyse, especially if closed questions used
  5. statistical analysis easier, especially if closed questions
  6. comparisons b/w groups of people can be made using graphs and acharts
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8
Q

2 weaknesses of questionnaires

A
  1. responses may not always be truthful - may present self more positively (social desirability) or under/over-estimate answer
  2. response bias common - tend to similar answers, such as alwayas ticking yes
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9
Q

what is aquiescence bias?

A

always agreeing with the researcher

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