Questionnaires Flashcards
1
Q
What are investigator effects (experimenter bias)
A
- anything that the investigator does which has an effect on the pps performance in a study, other than what was intended
- conscious or unconscious
- we can try to eliminate investigator effects by implementing a double blind procedure
2
Q
What is a double blind procedure?
A
- neither the pps or the experimenter knows the precise aims of the study
- this reduces experimenter effects as it prevent investigators from give pps clues or as to which condition they are in
3
Q
What is a single blind procedure
A
Where the pps are not informed of the condition that they are in
-this helps to eliminate demand characteristics
4
Q
How can investigator effects occur
A
- physical characteristics of investigator e.g. age
- less obvious personal characteristics e.g. pps may respond differently to someone with a stern voice
- investigators may be subconsciously biased in their interpretation of the data and find what the expect to find
5
Q
Characteristics of a questionnaire
A
consist of closed/fixed choice items
- closed/fixed choice- easier to score/quantify (quantitative data) but restricts pps answers
- open ended questions- more realistic as more scope to answer qurstions in our own way- more detailed
6
Q
4 reasons why it is hard to produce a good questionnaire, identified by Coolican (2004)
A
- complexity- item is difficult to understand
- ambiguity- item can be interpreted in more than one way
- double baralled items- item contains 2 questions and asks the pp for a Y/N response
- leading questions- items that contain within it implications that a certain response is expected
7
Q
What should be considered for constructing a questionnaire
A
- aim- easier to write questions to address this
- length- short and to the point to redue dropout rate
- previous questionnaire- use as a basis if they’ve been successful
- question formation- concise, unambiguous and easily understood
8
Q
How can we decide how good any given questionnaire is?
A
- standardisation- tests that have been administered o a large representative sample so the individuals scores can be compared against others
- reliability- extent to whch questionnaire provides consitent findings
- test-retest technique- a number of individuals are given the same questionnaire on two different occasions and the scores are correlated
- split half technique- scores from one half of test compared with other
- validity- questionnaire is measuring what it claims to measure
9
Q
Strengths of questionnaires
A
- large amounts of data can be collected and analysed so conclusions can be drawn
- explore most aspects of personality, attitudes and beliefs
- high reliability and reasonable consistency
- lack of investigtor effects- can be completed without researcher present
10
Q
Weaknesses of questionnaires
A
- social desirability bias
- many questionnaires poorly constructed so lack reliability and validity
- often used with correlation studies so can’t establish cause and effect
- pps need high literacy levels to understand the meaning og items
- biased sample- certain types of people more willing to fill in questionnaires
- some questionnaires may require detailed answers and closed questions may be given