Questionaires and Interviews Flashcards
1
Q
What are the two types of self-report techniques?
A
Questionaires and Interviews
2
Q
Give basic description
What are the two types of questions in a questionaire?
A
- Open questions=Gives participant freedom to say what they want,not restricted to a fixed answer
- Closed questions=Provides a fixed set of responses to choose from
3
Q
What is quantitative and qualitative data?
A
- Quantitative=Something which can be quantified (numerical data),concerned with averages and differences
- Qualitative=Quality (non-numerical data), concerned with attitudes, beliefs and emotions
4
Q
What are the strengths and weakness of quantitative data?
A
- Strengths=Quick and easy to analyse/Easier to establish trends via graphs and averages
- Weaknesses=Lacks depth and detail/Limited range of responses
5
Q
What are the strengths and weakness of qualitative data?
A
- Strengths=Rich in depth and detail~allow researchers to gain new insights/Provides new ideas
- Weaknesses=Difficult to analyse/Difficult to find patterns