PESTEL Flashcards
1
Q
Political
A
- Gov Regulations
- Import/ Export restrictions
- Taxation
- Trade agreements
2
Q
Economic
A
- Consumer income
- Inflation Rates
- Demand/ Supply
- Cycle ( recession vs boom)
- Currency exchange
- Unemployment rates
- Growth
3
Q
Social
A
- Demographics
- Age group
- Changing consumer preferences
- Focus on sustainability
- Focus on Social media
4
Q
Technology
A
- Rise of e-commerce
- Digital Marketing
- Staying up to date with technology advancements
5
Q
Environment
A
- Product waste
- Eco-friendly practices
- Climate related events ( extreme weather)
6
Q
Legal
A
- Compliance laws
- Safety laws
- Trademarks or copyrights
