persuasion Flashcards
attitude
learned predisposition to respond favorably or unfavorably toward some object
psychological consistency
when our thoughts, attitude, beliefs all our in agreement with each other and things around us also support these thoughts then our mind is at peace and comfort. we are balanced
cognitive dissonance
a situation involving conflicting attitudes, beliefs or behaviors.
This produces a feeling of discomfort leading to an alteration in one of the attitudes, beliefs or behaviors to reduce the discomfort and restore balance etc.
compliance gaining tactics
reciprocity- do something for me ill do something for you
consistency principle
foot in the door- keep upping the request little by little
lowballing
credibility
trustworthiness, expertise, goodwill, empathize similarity, create empathy