OMO Flashcards
1
Q
Reception Theory
A
Dominant: 1950s woman, older women from that time, that with this product they can become an ideal wife, men would be more accepting.
Negotiated: older women from that time, view from then and view from now.
Oppositional: modern audiences may view this advert as sexist and demoralizing towards women.
2
Q
A
