Newspapers Flashcards
Tabloid examples?
Daily Mail, Sun, and Express
What political party are tabloid newspapers typically associated with?
Right wing
Broadsheet examples?
Guardian, Telegraph, and Times
What political party is the Guardian?
Left wing
Typical tabloid stories?
Celebrity gossip and stories, not very emotional, hard-hitting news
Broadsheet typical stories?
News focused on politics and international stories. More emotional
Language in a tabloid?
Informal registry, including jokes and puns
Language in broadsheet?
Formal and sophisticated
What is a strapline?
The smaller text that explains the main story under the headline, meant to pique reader’s interest
What is a standfirst?
Bold text that introduces the story
Puffs?
Promotion for content that will be inside the newspaper
What is the Daily Mail’s slogan?
Daily newspaper of the year
What is a masthead?
The newspaper’s name or logo
Image size difference in newspapers?
Broadsheet has fewer images and more text. Tabloid have a larger image-to-text ratio
What is the Daily Mail’s current circulation?
767,000 on weekdays and 1.5 million on weekends
The Guardian’s current circulation?
105,000
Why does the Daily Mail charge more for ads?
It has a higher circulation
Daily Mail online readership?
16 million a day
Guardian’s online readership?
5 million
How does the Guardian get money from online news?
Paywalls, ads and donations
How does the Daily Mail get money from online news?
Ads and subscriptions
Who owns the Daily Mail?
DMGT - Viscount Rothermere
Who owns the Guardian?
Scott Trust Limited
What are the Daily Mail’s typical topics?
Immigration, law and order