News - Industries - The Sun Flashcards
Who is The Sun published by?
News Uk (part of a large conglomerate called NewsCorp, owned by Rupert Murdoch)
What else does New Uk publish?
The Times, The Sunday Times, and used to publish The News Of The World
What industries does NewsCorp operate in?
The News industry, also TV, Radio, film
How does NewsUk ensure financial success?
Has multiple retune streams (purchase of papers, memberships for The Sun dating website, premium rate telephone numbers…)
How can newspapers encourage audiences to buy the newspaper repeatedly?
Putting puzzle answers in the following day’s edition, advertising the following day’s paper in that edition.
Example of cross-promotion for News Uk
Talk Radio (operated by News Uk) featured as an advert in the (set) paper.
An example of News Corp protecting its reputation and why?
NewsCorp was found involved in The Phone Hacking Scandal (editors illegally hacked into people’s phones to get better news stories). Company received BAD PUBLICITY so shut down The News Of The World as DAMAGE CONTROL.
Who regulates the News industry and what do they do?
IPSO, have rules on what newspapers can and can’t publish (prevents anything illegal, fake). Issues fines.
Why does IPSO have limited powers?
Newspapers can print apologies IPSO demands very small, light at night etc.
Why is regulation of news becoming harder?
New technology (people can comment/ post -> hate speech)
How do Newspapers deal with hate speech?
Algorithms + human regulators (readers still find ways to get round these and be offensive)
Why is The Sun making a loss?
Almost all British newspapers have a decline circulation due to the introduction and development of convergent technologies (e.g social media). People prefer as it’s easy, fast, accessible, portable and instant.
How does news websites bring another stream of revenue?
Online advertisements of other companies
Why do newspapers have websites, apps and social media pages?
Compete with other online papers, retain readers, target global audience, only advertisement