New Technology - E-commerce Flashcards

1
Q

What is E-Commerce?

A

Selling products or services online

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2
Q

What are the benefits of E-Commerce?

A

Can reduce costs & increase sales:

  • Saves money on paper, brochures, product info can be viewed online
  • Saves money on staff, Don’t require so many staff to give information over phone.
  • Save money property, Don’t need high street shops, can send directly from warehouse
  • Firms can be based in more remote areas, lower wage & rent / property costs
  • All savings mean firms can offer lower prices
  • Can reach international markets
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3
Q

Talk about the international market possibilities

A
  • Can target foreign countries using online marketing strategies
  • Cheaper than advertising in foreign media
  • May lead to higher profits
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4
Q

What are Pro’s for the customer?

A
  • Shop from anywhere anytime
  • Search quickly through huge amounts of stock
  • Easy to compare products and prices offered
  • Encryption software means payment information is secure on many sites
  • Often able to track progress of an order
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5
Q

What are the Cons for the customer?

A
  • Can be hard to tell if site belongs to a trustworthy firm
  • Chance the payment details could be used illegally
  • Products can’t be seen before or tried before buying
  • Don’t have it straight away, Takes time to be delivered
  • Can be difficult to exchange or return
  • Spam marketing, direct e-mailers etc
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