Multi-Store Model of Memory (MSM) Flashcards by Hannah Cabural | Brainscape

Q

who created the multi-store model?

A

Atkinson + Shiffrin

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Q

What does the model propose?

A

3 distinct memory stores

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Q

describe the sensory register

A

all info from environment enters this store

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Q

how big the the capacity of the sensory register?

A

huge

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Q

What is the sensory register sub divided into?

A

‘senses’

iconic
echoic

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Q

define iconic

A

visual info

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Q

define echoic

A

auditory info

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Q

describe short term memory - coding

A

coded acoustically

(process info which sounds different from each other

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Q

describe short term memory - capacity

A

limited

7 (plus or minus 2)

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Q

describe short term memory - duration

A

anywhere up to 18 seconds

info decays

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Q

describe long term memory

A

requires the most effort

info enters LTM through prolonged rehearsal

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Q

LTM capacity, duration, coding

A

unlimited capacity + duration

encoded semantically

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