multi-store model of memory

Question 1

who created the msm

Answer 1

Atkinson & Shiffrin

Question 2

what are the 3 stores of the msm

Answer 2

sensory register
short term memory
long term memory

Question 3

what is coding

Answer 3

its the different formats of info the brain uses to store memory

Question 4

what is capacity

Answer 4

how much info can be held by a store

Question 5

what is duration

Answer 5

how long info can be held in that store before loss

Question 6

what does modality specific mean

Answer 6

it means that the store depends on the sense organ

Question 7

what are the different sense organ for stores

Answer 7

iconic: vision
echoic: sound
haptic: touch
gustatory: taste
olfactory: smell

Question 8

what is maintenance rehearsal

Answer 8

repeating the info in order for it to go from stm to ltm (practice)

Question 9

what is elaborative rehearsal

Answer 9

linking to info already in ltm

Question 10

what is the capacity for sr

Answer 10

extremely large

Question 11

what is the coding for sr

Answer 11

modality specific

Question 12

what is the duration for sr

Answer 12

fraction of a second

Question 13

what is the capacity for stm

Answer 13

7+/-2 items

Question 14

what is the coding for stm

Answer 14

acoustic

Question 15

what is the duration for stm

Answer 15

18-30 secs

Question 16

what is the capacity for ltm

Answer 16

potentially unlimited

Question 17

what is the coding for ltm

Answer 17

semantically

Question 18

what is the duration for ltm

Answer 18

very long 46 years

Question 19

what did Glanzer & Cunitz do

Answer 19

they provided research evidence that stm and ltm stores are separate processes

Question 20

what did the Glanzer & Cunitz research consist of

Answer 20

• participants were asked to recall word lists
• recall was much stronger for words at the start and at the end of the list
• the first words entering ltm and being recalled = primacy effect
• the last words being held in stm and being recalled = recency effect

Question 21

what did Spearling do

Answer 21

provided evidence for the sensory register

Question 22

what did the spearling research consist of

Answer 22

• participants saw a grid of letters and digits
• they had to recall one row
• it was found that the recall for a row was 75% accurate
• this suggested that all rows were contained within the capacity of the iconic store, so sr is big