MSM

Question 1

What does MSM stand for?

Answer 1

Multi-Store Model of Memory

Question 2

Who came up with the MSM

Answer 2

Atkinson and Shiffrin (1968)

Question 3

Define unitary stores

Answer 3

Separate memory stores (STM and LTM)

Question 4

Name 2 parts of the Sensory register

Answer 4

Echoic (Sound)
Iconic (Vision)

Question 5

Name 3 features of the sensory register

Answer 5

• Duration is short
• High capacity
• Codes modality free

Question 6

Define modality free

Answer 6

It codes for which sense is being detected at the time

Question 7

How do you get information from the environment into the short term memory from the sensory register?

Answer 7

Attention

Question 8

How do you get information from the STM to the LTM?

Answer 8

Prolonged and maintenance rehearsal

Question 9

Who’s study provides evidence for the MSM?

Answer 9

Glanzer and Cunitz (1966)

Question 10

Describe Glanzer and Cunitz’s study

Answer 10

Showed participants a list of 20 words, presented one at a time and then asked them to recall.

Question 11

What did they find?

Answer 11

They found a ‘serial position effect’:
- There was a tendency for people to remember the first 5 or so words from the beginning of the list (the primacy effect)
- There was a tendency for people to remember the last 5 or so words from the end of the list (the recency effect)