mr sims- topic 3; elasticity of demand Flashcards
what is price elasticity formula
how much the price changes affects the demand
PED = %change in quantity demand/ % change in price
what is price elastic and inelastic
price elastic products the %change in demand is grater than the %change in price e.g. ralphy shirts if the prices are high, then customers will shop some where else as demand is affected by the price. making the sales revenue going down
price inelastic products the %change in demand is less than the %change in price e.g. milk because products are a necessity. changing prices doesn’t have much affect on demand making sales revenue going up
formula for sales revenue
sales revenue = price of product x quantity sold
how does people incomes affect the demand
if people earn more money - there is more demand for some products and less demand for other products
what is the formula for income elasticity
%change in quantity demand/ %change in real income
how does elasticity help a business make choices
1) price elasticity help a manufacturer decide whether to raise or lower the price of a product - can see what might happen to the sales and overall see what will happen to the sales revenue
2) income elasticity helps a manufacturer see what will happen to sales if the economy grows or shrinks