Motivation: behavioural approach Flashcards

1
Q

what is the behavioural theory of motivation based on?

A

Skinner’s rewards and punishments
consistent and constant reinforcement
these may help develop certain behaviours

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2
Q

What is positive reinforcement?

A

Giving something to reward behaviour

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3
Q

What is negative reinforcement?

A

taking something away to reinforce behaviour

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4
Q

What is positive punishment?

A

reducing behaviour by adding something

- homework everytime you see a phone in class

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5
Q

What is negative punishment?

A

Taking away something

- removing you from the situation - time out

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6
Q

Criticism of behavioural approach

A

personal factors must be considered - characteristics/traits

based on external factors

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7
Q

Bandura (1963)

A

Bobo doll study
people learn though observing, imitating and modelling

if the perceived rewards seem to outweigh costs then more likely to imitate the behaviour

The motivation to identify with a model so that they have that desired quality

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