Module 5: Visual Information and Media Flashcards

1
Q

refers to materials, programs, applications and the like that teachers and students use to formulate new information to aid learning through the use, analysis, evaluation and production of visual images

A

Visual Media and Information

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2
Q

refers to the building blocks or basic units in the construction of a visual image.

A

Visual Design Elements

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3
Q

5 visual design elements

A
  1. line
  2. shape
  3. value
  4. texture
  5. color
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4
Q

describes a shape or outline. It can create texture and can be thick or thin. It may be actual, implied,
vertical, horizontal, diagonal, or contour lines.

A

Lines

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5
Q

usually a geometric area that stands out from the space next to or around it, or because of differences in value,
color, or texture. It may also be organic.

A

Shape

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6
Q

the degree of light and dark in a design. It is the contrast between black and white and all the tones in
between.

A

Value

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7
Q

the way a surface feels or is perceived to feel. It can be added to attract or repel interest to a visual
element.

It also refers to the illusion of the surfaces peaks and valleys, resulting in a feeling of smoothnessor roughness in objects.

A

Texture

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8
Q

determined by its hue (name of color), intensity (purity of the hue), and value (lightness or darkness of hue). It may be used for emphasis, or may elicit
emotions from viewers.

A

Color

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9
Q

is a basic but completely essential tool for combining colours and is designed in such a way that virtually any colours you pick from it will look beautiful together.

A

The color wheel or color circle

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10
Q

are the three pigment colours - red, yellow and blue - that can be mixed together to form any combination of other colours.

A

Primary colors

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11
Q

colors that are formed by mixing the primary (ex: green, orange and purple)

A

Secondary colors

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12
Q

created by combining primary and secondary colours, for example yellow-orange, red-orange, red-purple, blue-purple, blue-green and yellow-green.

A

tertiary colors

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13
Q

examples of warm colors (colors that are vibrant and full of energy)

A

red, orange, yellow and variations of these three colours

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14
Q

examples of cool colors (colors that offer calm and tranquility, and they’re often more subdued than warm colours)

A

green, blue and violet

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15
Q

example of colors that are considered to be neutral.

A

White, black and grey

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16
Q

to make a color lighter by adding white, the resulting color is a ____

17
Q

to make a color darker by adding black, the darker version is known as a ___

18
Q

add grey to a color to create a completely different ___

19
Q

colors that lie opposite each to other on the colour wheel.

A

Complementary colors

20
Q

colors that lie next to each other on the colour wheel. They typically combine beautifully and create appealing schemes for your designs.

A

Analogous colors

21
Q

colors that are evenly spaced out around the color wheel, as though you’re looking at an equilateral triangle. These color combinations tend to be quite vibrant, even if you opt for paler versions of your hues.

A

Triadic colors/Triad

22
Q

A variation of the complementary colour scheme, this technique takes a base color and then uses the two adjacent colours as its complement.

This scheme delivers high contrast combinations but they’re not considered to be as harsh.

A

Split-complementary

23
Q

four colors arranged into two complementary pairs

24
Q

this color scheme got all four colours evenly spaced around the colour wheel.

25
a figure having volume and thickness. An illusion of a 3-dimensional object can be implied with the use of light and shading. It can be viewed from many angles.
Form
26
8 visual Design Principles
1. Consistency 2. Center of Interest 3. Balance 4. Harmony 5. Contrast 6. Directional Movement 7. Rhythm 8. Perspective
27
[Visual Design Principle] Consistency of margins, typeface, type style, and colors is necessary, especially in slide presentations or documents that are more than one page.
Consistency
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[Visual Design Principle] This area is more important when compared to the other objects or elements in a composition. This can be by contrast of values, more colors, and placement in the format.
Center of Interest
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[Visual Design Principle] a feeling of visual equality in shape, form, value, color, etc.
Balance
30
[Visual Design Principle] brings together a composition with similar units. Offers some change in value creating a visual discord in a composition.
Harmony
31
[Visual Design Principle] shows the difference between shapes and can be used as a background to bringbobjects out and forward in a design. It can also be used to create an area of emphasis
Contrast
32
[Visual Design Principle] suggestion of motion in a design as you move from object to object by way of placement and position.
Directional Movement
33
[Visual Design Principle] a movement in which some elements recur regularly. Like a dance, it will have a flow of objects that will seem to be like the beat of music.
Rhythm
34
[Visual Design Principle] created through the arrangement of objects in two dimensional space to look like they appear in real life. It is a learned meaning of the relationship between different objects seen in space.
Perspective
35
virtually synonymous with digital photography. Best for: Photographs and graphics that involve gradients or other broad color ranges. Avoid it for: Logos and line drawings.
JPEG Format
36
Capable of displaying simple animation Best for: Logos, simple graphics, animations and video clips where image quality isn’t a high priority. Avoid it for: Saving photos, printed documents or graphics that need a large color palette
Graphics Interchange Format/GIF
37
Its development was basically for the purpose of transporting images on the Internet at faster rates.
PNG
38
Best for: Situations where you might otherwise use a GIF but don’t need it to animate, or when you need better transparency functionality than a GIF. Avoid it for: Anything that needs animation or where file sizes need to be minimized.
PNG-8
39
Best for: High-resolution or high-contrast images that will ultimately make their way to print, or similar images for web use that require transparency. Avoid it for: Photos that will be hosted on the web.
PNG-24