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ORAL COMM > MODULE 2: MODELS OF COMMUNICATION > Flashcards

MODULE 2: MODELS OF COMMUNICATION Flashcards

1
Q

What are the models of communication?

A
  1. Linear Model
  2. Shannon-Weaver Model
  3. Transactional Model
  4. Aristotle’s Speaker Centered Model
  5. Jakobson’s Model
  6. Wilbur Schramm Model
  7. The Lasswell Model
  8. Stimulus - Response Model
  9. SMCR Model
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2
Q

means a systematic description of a phenomenon or abstract process

A

model

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3
Q

communication is seen as proceeding in a straight line or straight path

A

Linear model

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4
Q

It is one-directional, which means that information from a sender is conveyed directly to the receiver

A

Linear Model

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5
Q

This means that the transmission of message starts from an active sender and ends with the passive reader

A

Linear Model

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6
Q

An american mathematician and electronic engieneer and weaver, an american scientist who helped to write an article in the Bell System Technical Journal called A Mathematical Theory of Communication

A

Shannon

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7
Q

Shannon joined together to write an article in three Bell system technical journal and formed a new model of communication called _____

A

Shannon-Weaver Model of Communication

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8
Q

what was the name of the article in the bell system technical journal?

A

A Mathematical Theory of Communication

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9
Q

known as the mother of all communication

A

Shannon-Weaver Model of communication

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10
Q

5 elements of the shannon-weaver model

A
  1. source
  2. transmitter
  3. channel
  4. receiver
  5. destination
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11
Q

producer of message

A

source

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12
Q

encoder of message into signals

A

transmitter

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13
Q

signals adapted for transmission

A

channel

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14
Q

decoder of message from the signal

A

receiver

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15
Q

Model developed in the 1970s by Dean Barnlund

A

Transactional Model

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16
Q

who developed the transactional model?

A

Dean Barnlund

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17
Q

it shows communication as occurring continuously and simultaneously between or among people

A

Transactional Model

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18
Q

A two way process in which participant are constantly sending and receiving messages with the inclusion of feedback as one element

A

Transactional Model

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19
Q

a linear model of communication and considered as the first model of communication proposed before 300 B.C

A

Aristotle’s Speaker Centered Model

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20
Q

This has the most important role in aristotle’s communication model and is the only active one

A

Speaker

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21
Q

It is the speaker’s role to deliver a ___ to the audience

A

speech

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22
Q

The speaker must organize the speech beforehand, according to the target audience and situation

A

Occasion

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23
Q

The speech mush be prepared so that the audience can be persuaded or influenced by the speech

A

audience and effect

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24
Q

3 elements that must be present in a good communicator or public speaker

A
  1. Ethos
  2. Pethos
  3. Logos
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25
Q

is the characteristic which makes speaker credible in front of the audience

A

Ethos

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26
Q

If what the speaker says matters to the audience and they can connect with it, the audience will be more interested and they will think the speaker is more credible

A

Pathos

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27
Q

Is logic

A

logos

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28
Q

People believe only if they understood what the speaker is trying to say

A

Logos

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29
Q

linguistic model of interpersonal communication outlines in 1960 by Roman Jakobson

A

Jakobson’s model

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30
Q

it highlights the importance of codes and social contexts involved in communication

A

Jakobson’s Model

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31
Q

Who made the Jakobson’s Model

A

Roman Jakobson

32
Q

6 components of Jakobson’s Model

A
  1. Addresser
  2. Adressee
  3. Context
  4. Message
  5. Contact
  6. Code
33
Q

the sender of the message

A

Addresser

34
Q

receiver of the message

A

Addressee

35
Q

situation in which the message was given

A

context

36
Q

the idea to be expressed

A

message

37
Q

channel through which the message passes

A

contact

38
Q

the form of the message

A

code

39
Q

six function of language (Jakobson)

A
  1. referential
  2. emotive
  3. conative
  4. phatic
  5. metalingual
  6. poetic
40
Q

the model illustrates communication process by two circles that represent the accumulated experience of two individuals who are engaged in communication; and where the 2 circles do not meet there has been no common or shared experience

A

Wilbur Schramm Model

41
Q

An american scholar who proposed that encoding/ act of transforming a message into a verbal or non-verbal medium, and decoding or the act of interpreting the message are simultaneously done bye both the speaker and the listener

A

Wilbur Schramm

42
Q

is everything that makes a person hnique

A

Field of Experience

43
Q

this model was developed by communication theorist Harold D. Lasswell

A

The Lasswell Model

44
Q

they said that a convenient way to describe an act of communication is to answer the following questions: who, says what, in which channel, to whom, with what effect?

A

Harold D. Lasswell

45
Q

content analysis

A

what

46
Q

media analysis

A

channel

47
Q

indicates the medium of transmission

A

Channel

48
Q

audience analysis

A

whom

49
Q

effect analysis

A

effect

50
Q

this model posits that effects are specific reactions to specific stimuli

A

Stimulus - Response amodel

51
Q

the main elements for stimulus response method

A

message, receiver, effect

52
Q

focuses on encoding and decoding which happens before the sender give out the message and before the receiver accepts the message respectably

A

SMCR model

53
Q

They published El procesco de ka communication (the process of communication)

A

David K. Berlo

54
Q

is the sender of the message or the one from who the message originated

A

source

55
Q

Here are the following factors related to the senderwhich is akso the sane un the case of receiber

A
  1. Communication skills
  2. Attitude
  3. Knowldge
    4Social systems
  4. Culture
56
Q

is a factor that affetcs the communication process

A

communication skills

57
Q

The ___ of the sender and the receiver creates the effect of the message

A

attitude

58
Q

values, beliefs, laws, rules, religion and many other social factors affect the sender’s way of communicating the message

A

social systems

59
Q

these differences make messages different

A

culture

60
Q

The communication model of SMCR

A

S- Source
M- Message
C- Channel
R- Receiver

61
Q

the substance that is being sent by the sender to the receiver

A

message

62
Q

what are the key factors affecting the message?:

A
  1. Content
  2. Elements
  3. Treatment
  4. Structure
  5. Code
63
Q

is the whole message from beginning to end

A

content

64
Q

are nonverbal acts that tag along with the content like gestures, signs, language, etc

A

elements

65
Q

is the way the message is received by the receiver

A

treatment

66
Q

also affects the feedback of the receiver

A

treatment

67
Q

affects the effectiveness of the message

A

structure

68
Q

is the form in which the message is sent. it might be in the form if language, text, video etc

A

code

69
Q

is the medium used to send the message

A

channel

70
Q

5 senses of human or the channels for the communication flow:

A
  1. Hearing
  2. Seeing
  3. Touching
  4. Smelling
  5. Tasting
71
Q

is the person gets the message sent in the process

A

receiver

72
Q

who developed the Lasswell Model

A

Harold D. Lasswell

73
Q

this has 5 components which are used as an analysis tool for evaluating the communication process

A

The Lasswell Model

74
Q

main elements of the stimulus-response model

A

Message (Stimulus)
Receiver (Organism)
Effect (Response)

75
Q

what did David K. Berlo published

A

El Proceso de la Communicacion

76
Q

_____on the subject matter makes the communicator send the message effectively

A

knowledge

ORAL COMM (4 decks)

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