MODULE 12- Text Media and Information

Question 1

It provides a baseline to MAKE DISSEMINATION MORE ACCURATE AND MORE EFFICIENT.

Answer 1

Text and Media Information

Question 2

It is also IMPORTANT IN DATA GATHERING AND PRESERVING OR DOCUMENTING written oral works, and language translation.

Answer 2

Text Media and Information

Question 3

It LOWERS THE RISK OF ERROR since the material can be reviewed before
release.

Answer 3

Text Media and Information

Question 4

A SIMPLE AND FLEXIBLE FORMAT OF PRESENTING INFORMATION or conveying ideas whether hand-written printed or displayed on-screen.

Answer 4

Text

Question 5

They are created and distributed BY ESTABLISHED INSTITUTIONS (such as publishing companies, news
agencies, etc.) and go through a rigorous process of editing or evaluation and are usually governed by censorship of the state.

Answer 5

Formal text-based materials

Question 6

Text can be as ___ such as a single
sentence or phrase, or they can be as
___ as news articles or
investigative reporting

Answer 6

Short, Lengthy

Question 6

They come from personal opinions or views on different issues, processes, etc. (ex. blogs, SMS, text messages).

Answer 6

Informal text-based materials

Question 7

In our exposure to text media and
information, we can either be a
___ or a ___ of content

Answer 7

Consumer, Producer

Question 8

___ (also called font, font type, or type) refers to the REPRESENTATION OR STYLE OF A TEXT IN THE DIGITAL FORMAT.

Answer 8

Typeface

Question 9

A ___ is usually comprised of
alphabets, numbers, punctuation
marks, symbols and other special
characters.

Answer 9

Typeface

Question 10

When fonts are installed in
the computer, they usually come in file formats such as ___, ___

Answer 10

True Type Font
(.ttf), Open Type Font (.otf), etc.

Question 11

In the absence of images or drawings,
___ is the easiest way of
communicating to your audience.

Answer 11

Text

Question 12

What are the five types to typefaces?

Answer 12

1. Serif
2. Sans Serif
3. Slab Serif
4. Script
5. Decorative

Question 13

This type of typeface connotes FORMALITY AND READABILITY in large amount of text. It is usually used in books, newspapers, and magazines.

Answer 13

Serif

Question 14

This type of typeface brings a CLEAN OR MINIMALIST LOOK to the text. It is used for clear and direct meaning of text such as road signage, building directory, or nutrition facts in food packages, and also in WEB PAGE DESIGN

Answer 14

Sans Serif

Question 15

This type of typeface carries a SOLID OR HEAVY LOOK TO TEXT. This font can be used for LARGE ADVERTISING SIGN ON BILLBOARDS

Answer 15

Slab Serif

Question 16

This type of typeface draws MUCH ATTENTION TO ITSELF BECAUSE OF ITS BRUSH-LIKE STROKES. It is usually used in WEDDING INVITATION CARDS OR OTHER FORMAL EVENTS.

Answer 16

Script

Question 17

This type of typeface CATERS TO A WIDE VARIETY OF EMOTIONS OR THEMES

Answer 17

Decorative

Question 18

What are the design principles and elements?

Answer 18

1. Emphasis
2. Appropriateness
3. Proximity
4. Alignment
5. Organization
6. Repetition
7. Contrast

Question 19

It refers to the IMPORTANCE OR VALUE GIVEN to a part of the textbased content.

Answer 19

Emphasis

Question 20

It refers to HOW FITTING OR SUITABLE the text is used for a specific audience, purpose or event.

Answer 20

Appropriateness

Question 21

It refers to a CONSCIOUS EFFORT TO ORGANIZE the different text elements
in a page.

Answer 21

Organization

Question 22

It is the use of REPEATING some typefaces
within the page.

Answer 22

Repetition

Question 23

It refers to HOW THE TEXT IS POSITIONED in the page.

Answer 23

Alignment

Question 24

It creates visual interest to text elements.
___ is achieved when two elements are different from each other.

Answer 24

Contrast

Question 25

It is everywhere we look. It’s
in the books we read, on the websites
we visit, even in everyday life—on
street signs, bumper stickers, and
product packaging.

Answer 25

Typography

Question 26

This is the style or appearance of text. It can also refer to the art of working
with text

Answer 26

Typography

Question 27

It refers to HOW NEAR OR HOW FAR are the text elements from each other.

Answer 27

Proximity