Mod 4-6 Quiz Flashcards
Relationship b/t social/behavioral science and public health
- Share belief that understanding organization and motivation behind social factors coupled with behavior of people can improve lives (individual and society)
- Address inequalities that developed during Industrial Revolution for social justice
- Shape norms, enforce patterns of social control
- Encourage selection of healthy behaviors as a coping strategy
Great Economic Wealth
Healthier living conditions, improved sanitation, safer methods for cooking
Higher education level
Encourage safe behavior, provide protection against disease
Lower socioeconomic status
Exposed to health hazards
Socioeconomic status and racism affect health
Living conditions, education opportunities, educational opportunities for women, exposures, access to goods, family size, high-risk behavior
Culture and how affects health
- Food preferences
- Beliefs about exercise
- Health-care seeking behaviors
- Social support
- Acceptance of traditional or Western medicine
- Adherence to treatment
Religion and how affects health
- Attitudes towards condom, alcohol, tobacco
- Prohibition of blood transfusions or abortions
- Encourage coping strategies like prayer
- Food avoidance
- Response to diseases and interventions
Role of theory in health behavior
- Explore factors within social systems, offering strategies that can be used to alter these factors to address health issues within a population
- How a new idea, product, social practice is spread and adopted to a population
Social determinants of health
Social status, social support/alienation, food, housing ,education, work, stress, transportation, place, access to health services
Health Belief Model
a person’s belief in a personal threat of an illness or disease along with the belief in the effectiveness in the required behavior change or action will predict the likelihood a person would change the behavior
4 P’s of Social marketing
- Product: identifying the behavior or innovation that is being marketed
- Price: identifying the benefits, the barriers, and financial costs
- Place: identifying the target audiences and how to reach them
- Promotion: organizing a campaign or program to reach the target audiences
Branding to implement 4 p’s
- Words and symbols that help the target audience identify with the service
- Clear understanding of the product or behavior to be changed
Stages of Change Model
Stage 1: Pre-contemplation
- individual not considering change, assess readiness for change
Stage 2: Contemplation
- person thinks about health risk and action required to reduce risk, no action is planned yet (motivate change)
Stage 3: Preparation
- Intends to take action, prepare and develop plan change
Stage 4: Action
- observable changes with potential relapse, reinforce change (suggest tangible rewards)
Stage 5: Maintenance
- works to sustain the behavior change, practice methods for keeping up new behavior
2 strategies when public health education is not effective
- Motivation: use of incentives (ex. increases insurance rates for those unvaccinated)
- Obligation: laws that obligate acceptance (vaccine mandates for entry into K-12)
Police Power
- Use of authority that allows states to pass legislation and take actions to protect the common good
- Limited by rights
- US Constitution grants individual rights
Negative Constitution
Principle that the US Constitution allows but does not require government to act to protect public health or to provide healthcare services