mmel reviewer Flashcards
A structured event where industry experts, professionals, and business leaders gather to share valuable knowledge, insights, & strategies.
Business Seminar
Establishing specific & measurable objectives that outline what the seminar aims to achieve.
Defining Clear Objectives
Carefully choosing seminar topics that are timely, relevant, & aligned with the goals of the event.
Selecting Relevant Topics
The speakers & presenters should possess in-depth knowledge & expertise related to the chosen topics.
Identifying Expert Speakers & Presenters
Taking into account factors such as, the availability of speakers, convenience of attendees, accessibility and capacity of the venue.
Choosing an appropriate date & venue
Developing a comprehensive marketing & promotion strategy to raise awareness about the seminar.
Creating a marketing & promotion plan
Establishing a user-friendly registration process that allows attendees to sign up for the seminar.
Setting up a registration process
Effective logistics management is essential to ensure that the seminar runs seamlessly.
Managing logistics
It is critical for a successful event. It is designed to balance informative content woth opportunities for interaction and engagement.
A well-structured seminar agenda
A financial plan that outlines the expected costs and sources of income associated with organizing & conducting a seminar.
Seminar budget
One of the significant expenses.
Venue rental
Allocate funds for paying honorarium/fees as well as travel expenses to expert speakers & presenters.
Speaker fees & travel
Allocated for marketing efforts.
Marketing and promotion
e.g transportation, catering, event signage, & equipment rental.
Logistics
Covers salaries/wages for event staff.
Staff & personnel
Allocate budget for seminar materials.
Materials and supplies
Expenses for event insurance and permits required by local authorities or the venue.
Insurance and permits
Often set aside to address unexpected expenses or emergencies.
Contingency
The primary source of revenue.
Registration fees
Generated through sponsorships & partnerships with organizations interested in promoting their products or services to the seminar’s target audience.
Sponsorships & partnerships
Generated by exhibition fees paid by companies or organizations that showcase their products or services.
Exhibition fees
e.g books, training materials, branded items for sale.
Merchandise sales
Seminars may secure grants or funding from government agencies, foundations, or associations to support their objectives.
Grants & funding
Voluntary donations
Donations
