Minority influence Flashcards
1
Q
What is minority influence?
A
Social influene that motivates individuals to reject established maagority group norms. Occurs through conversion majority becomes gradually won over
2
Q
What are the three critical factors for minority influence?
A
- Consistancy and stablility
- Commitment
- Flexibility
3
Q
What is synchronic consistancy?
A
Agreement within the minority group.
4
Q
What is diachronic consistency ?
A
View stays the same over time.
5
Q
A
