Midterm- Research Flashcards
what is the research process
- define research problem
- review existing literature
- make the problem more precise
- work out an accurate research design
- do the research
- interpret the results
- report/publish findings
key difference between sociological research and normal research
sociological research must properly frame research (ask specific questions) and qualify our findings (admit the limitations and make suggestions for further follow up research)
survey pros and cons
used to ask people questions, quant
pros: generalizable
cons: predetermined variables needed
ethnography pros and cons
observation of phenomenon, qual
pros: deep understanding
cons: not generalizable
historical/comparative historical method pros and cons
archival, demographic, quantitative data (could be quant or qual)
pros: trends and comparison
cons: few and unique cases
qualitative vs quantitative
qualitative:
will achieve a deep, complex understanding of some phenomenon, but doesn’t lend itself to generalization across different cases
quantitative:
based on correlations among well defined variables to establish the causation of several independent variables on some outcome dependent variable, tends to be narrow and focused but also generalizable across similar cases
random sample vs. representative sample
representative: random sample of people that are representative of a specific group
random: sample of randomly collected people designed to represent population as a whole