Memory Flashcards
Interference
Memories disrupting each other
2 types of interference
Pro- active= past memory affecting a new one
Retro- active= new memory affecting a past one
Interference A03
Weakness- Artificial Research
Strength- Real world study- Baddeley and Hitch
Weakness- Not only explanation
Retrieval Forgetting
Unable to retrieve memory
Encoding Specificity principle
Tulving and Pearlstone- 48 items from 12 categories, 50% cues 50% no cues, 60%/40%
Context-Depending Forgetting
Ethel Abernethy (1940)- teacher and room specific
State depending forgetting
Goodwin et al (1969)- 50% group drunk, 50% group sober- recall list 24 hours later either same or different state
Retrieval A03
Strength- Research support
Weakness- Retrieval cues don’t always work
Strength- Real world application- smith think of room
Duration of memory
STM- 10-20 seconds
LTM- Up to a lifetime
Capacity of memory
STM- 7+- 2 chunks of information
LTM- Potentially the unlimited
How memory is encoded
STM- Acoustically
LTM- Semantically
Badeley (1966)
Capacity of STM: study
Jacob’s (1887)
1 digit to repeat back, add 1 digit to each time.
Average=9.3 digits, 7.3 letters
Duration of STM- study
Peterson and Peterson 1959
Duraton of LTM- Study
Bahrick, lifetime
EWT study
Loftus and Palmer, car crash leading words