Media representation Flashcards

1
Q

Male gaze

A

The theory mainstream Hollywood films present women as being passive objects and the interest of male desire

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2
Q

Essentialism

A

The idea that men and women are fundamentally different in terms of skills, preferences and behaviour.

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3
Q

Social construction

A

The idea masculine and feminine behaviours are constructed by society and not by nature

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4
Q

Countertype

A

A positive stereotype

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5
Q

Ideology

A

A shared set of beliefs about what is right and wrong

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6
Q

Cultural Hegemony

A

The process of making people see the beliefs and values of the most powerful people natural and common sense

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7
Q

Moral panic

A

The impact on society when mass media play an active role in stereotyping a person, group or issue as a threat to accepted norms and values

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8
Q

Representation

A

The way media producers represent particular events, groups or ideas. Some aspects may be represented differently depending on producers.

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