Media Flashcards
what is new media
its the type of media that uses digital technology
what is old media
traditional methods
- print
- TV
-Radio
what are virtual communities
they are networks of individuals who share info across an online community
- usually with shared interests/ goals
what is convergence
Its the ability to be able to access multiple media from one device
what is interactivity
being able to activley engage with a variety of media
what is participatory culture
audeineces are not passive consumers but take part in info sharing + produce content
explain collective intelligence
its the way users of new media collaborate + share knowledge, resources and skills
what is dispersal
new media is less centralized and is more adapted to individual needs
explain citizen journalism
its where members of the public collect report and share news and spread stories
explain churnalism
articles baesd on second hand news and not fact checking
what is infotainment
info that is wrapped up to entertain - essentially the media need to attract large audiences
what is horizonal integration
cross media ownership - refers to the fact that global media corporations often cross media bundaries and invest in a wider range of media products
e.g. virgin media owns planes, wifi boxes etc