Marxism And Media Ownership Flashcards
1
Q
What do Marxists believe?
A
They believe that the concentration of media ownership is inherently dangerous, as the capitalist ideals are being transmitted more intensely.
2
Q
Name one sociologist who agrees with Marxism
A
Miliband - he believes there is direct control by owners of the media. The media professionals in newspapers rely on the owners for their jobs so will not write anything that the owners don’t want to be written.
3
Q
What is their view on the audience?
A
They assume the audience is passive and believe everything that they are fed by the media. The audience is easily manipulated.