Marcus Rashford Flashcards
Who
Footballer who is:
- politcal
- humble
- high profile
- powerful social media influencer
What he do
During covid, people risked losing their jobs. He was scared children wouldn’t be able to get food, so he requested they get free food all holiday.
- gave him conflict with the government and members of public
(as some people don’t like free stuff being given; could make people lazy)
Things he done
- free school food
- weeks worth of shopping
- literacy book club
- shown support for BLM
Differences between Marcus and more traditional sport stars
He is:
- High profile
- Speaks with power (instead of to)
- Has social media channels
- Political/issues driven
- Predominately issues-driven
Codes and conventions of media
- short videos
- comment sections
- suggestive content
- like and dislike button
- share button
- caption
- music
marcus website codes
- engaging and responsive hero images
- unique typography (the logo)
- semi flat design
- background vids
- white space
- speed optimisaiton
typical wesite technical codes
- unique typography
- engaging videos
- semi flat design
- hamburger menus
- high quality product images
- card design
- mobile friendly layouts
representation theory
construction - how the post been put together
mediation - how it has been planned before production
selection - representations have been chosen to be included or omitted
Who won’t like marcus
right wingers. who believe in individualism and that everyone should have the capability to take care of their family themselves. They believe giving others free food will amke them lazy
who will like marcus
left wingers. people who believe in equity and equality. Believe children should have ability to get food in a struggling family.
