Lesson 3: User Experience Planning Flashcards

1
Q

Why do we make a plan?

A

Every project has a budget and timescale to meet, so the UX team needs to be able to offer a solid plan to show how they will spend their budget, and how they will keep their project on track to meet the deadline, and how they will do this whilst adding the most value to the project as possible.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

When do we plan?

A

It depends on the role. A UX consultancy will start a plan as you write proposals to woo clients. An In-House team starts by synching schedules with their dev team & product team to ensure that UX is the first consideration,

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

How do I plan?

A
  1. If you know the budget and the timescale, planning can be easier.
  2. If your potential client asks you to suggest a methodology, timescale, and budget you need to create multiple plans for different price points and levels of UX Design.
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

What are the three phases to make a good/structured plan?

A
  1. Research Phase
  2. Design Phase
  3. Validation Phase
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

What do you do in the Research Phase?

A

• Develop the background: Determine the business needs, your users, and also the client’s competition.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

What do you do in the Design Phase?

A
  • In this phase, you decide what you will design, how it might work, and how that will come together.
  • You define the project scope, functional specification, etc.
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

What do you do in the Validation Phase?

A

In this phase, you test your design with your users and ensure that you achieved the objectives you defined.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

What are some constraints that you might run into during the project?

A
  1. Budget availability
  2. Time constraints
  3. The deadline for project completion
  4. Resource constraints
  5. Any conflicting interests/projects within the team
  6. Availability of specific tools or hardware configurations
  7. Any legal requirements.
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

What’s the most important thing when planning a UX project?

A

Involving the User

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

What are the benefits of UX?

A
  1. Products will meet the user’s needs
  2. Products will require less tinkering after release
  3. Products which are less risky to the business’s reputation
  4. Products will be relatively immune to scope creep
  5. Products will be more competitive
  6. Lower costs to the business of product development
  7. Customer Satisfaction
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

Which of the following is an indirect benefit of UX work to a client?

a. Products that require less tinkering after release
b. Products which are competitive
c. Increased customer satisfaction with the business

A

c. Increased customer satisfaction with the business

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

Why does UX minimize risk to a business’s reputation?

A

UX is a quality measure. When you release products that users love to use and that meet their needs; your business reputation will grow. Conversely if you don’t get things right - your reputation will fall.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

How does UX allow businesses to meet the user’s needs?

A

If your users are involved in the design process then your final product should meet their needs. That should deliver a more commercially viable offering and thus higher levels of profit for the company.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

How does UX ensure that products will require less thinkering after its release?

A

t’s cheaper and easier to tweak sketches, wireframes and prototypes than it is to tweak a product after launch. UX enables a company to work out what doesn’t work and then abandon it before the development phase rather than after.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

Why does UX make products relatively immune to scope creet?

A

If you define the user’s needs and then design with them in mind; there should be a whole lot less scope creep and that makes it easier to budget for a project and to define a delivery timetable.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

How does UX ensure that a business’s product will become competitive?

A

the research phase of UX means that you should know what competitors are doing and how your product will be “better”. Design in this manner is based on the evidence and not on the “gut instincts” of the development team.

17
Q

What are the two indirect ways, UX can benefit a business?

A
  1. Lower costs to the business of product development.

2. Customer Satisfaction

18
Q

How does UX ensure that it will bring lower costs to the business of product development?

A

Well defined projects which are on time and on budget are less expensive than those that are continually redefined.

19
Q

How does UX ensure that it’ll bring customer satisfaction?

A

f the UX for a product is high then you’ll have happy customers reducing the burden on both support teams and customer services.

20
Q

What is a Cost/Benefit Analysis?

A

Estimate the costs and benefits of specific activities and contrast with the likely costs of not conducting the activities.

21
Q

Which of the following is a useful tool for business requirements capture?

a. Kick off meeting
b. Contextual Research
c. Task Models

A

a. Kick off meeting

22
Q

What are Ideation Workships?

A

Collaborating with your client and other members of the project team to decide which design solutions you’re going to use, and how they will be implented.

23
Q

What is Information Architecture?

A

Defining how content is delivered and how it is phrased, that labels and fields have consistent naming conventions throughout, that data is grouped correctly, and that navigation is simple and self-explanatory.

• You can do this by developing content plans, process flow diagrams, site maps, etc. during the planning phase.

24
Q

What is the purpose of creating sketches, wireframs, and prototypes?

A

To develop ideas quickly and then put them through a process of rapid iteration before they enter production.

25
Q

What are Usability Tests?

A

Testing your ideas with your users.

• How will you know if you’ve created a positive UX or not?

26
Q

What are User Journeys?

A

The workflow through your product.

If you can see the journey the user will take with your product - you can ensure that there are no obstacles in the way and that the journey is as straightforward as possible.

27
Q

Which of the following is NOT a technique commonly used for developing UX solutions?

a. Kick off meeting
b. Usability Testing
c. User Journeys

A

a. Kcik off meeting

28
Q

What are the four techniques that make business requirements capture relatively straightforward?

A
  1. Review Project Documentation
  2. Hold Kick-Off Meetings
  3. Interview Stakeholders
  4. Conduct Requirements Planning Workshops
29
Q

What should be included in the Project Documentation?

A
  1. The project description
  2. The business’s objectives and outcomes
  3. An introduction to the users
  4. Style guides and brand definitions
  5. The project hierarchy
  6. The sign off process
  7. The project deadline
  8. Project constraints
  9. Anything else that might affect the project
30
Q

What are the budgeting techniques?

A
  1. Analytics
  2. Benchmarking
  3. Contextual Research
  4. Customer Experience
  5. Customer Experience Mapping
  6. Expert Reviews
  7. Guerrilla Usability Tests
  8. Ideation Workshops
  9. Information Architecture
  10. Lab Usability Tests
  11. Prototyping
  12. Requirements Planning Workshops
  13. Sketching
  14. Stakeholder Interviews
  15. Surveys
  16. Task modeling
  17. User Journeys
  18. User Personas
  19. Wireframes
31
Q

What is a lab usability test?

A

Getting clients into a room to tests the usability of the product. Allows you to observe the users.

32
Q

What is the job of an SEO professional?

A

SEO professionals make sure the project can be found on the internet. Their job is to make the content of the site or application as easy for search engines like google to find as possible.