Lecture 10 Flashcards
Knight’s three probabilities
(1) a priori probability
(2) statistical probability
(3) estimated probability
a priori probability
An absolute, mathematically calculated probability
Statistical probability
Empirical evaluation of the probability from past instances
Estimated probability
Estimation when there are too few instances (rare) to properly determine statistical probability from.
Knight’s theory of risk
There are two different kinds of uncertainty/risk: measurable and unmeasurable. These produce different behavior
Risk vs. Uncertainty vs. Ambiguity
Uncertainty: state where future outcome of decision is unknown. Incapsulates both risk and ambiguity
Risk is measurable uncertainty, and has a probability that is calculable or quantifiable
Ambiguity: state where it is not possible to measure or say the likelihood of each outcome; unquantifiable probability
Certainty effect
People like certainty; as soon as you remove it, things like the Allais Paradox go away and people choose the higher EV option. People like BOGO more than 50% off two although it is the same.
Pseudocertainty
People prefer a vaccine that has 100% of preventing 85% of HPV strains over a vaccine that is 85% effective, even though same thing. We like 100%.
Common-ratio effect
Preference reversals when probabilities of two options of a pair are each divided by a common number. So 100% to 25%. This is driven by over/underweighting of probability (prospect theory) and by the certainty effect
Ambiguity aversion
We prefer known uncertainty over unknown uncertainty - risk better than ambiguity. Ellsberg’s paradox - people would rather bet on known odds than ambiguous odds of equal size. However, if we perceive confidence we tend to prefer ambiguous odds
Decisions from description vs. experience
From description, we tend to over-weight low probabilities (like dying from a vaccination). From experience, we tend to under-weight low probabilities
Description-experience gap
Shifts in choice depending on if we learn about probabilities from description or experience
Cause of description-experience gap
Heuristics probably lead to underweighting rare events. Could be maximax, maximax, minimax, lexicographic, or natural mean heuristic
Interaction of description and experience
People who are given descriptions but also allowed to sample thru experience look like pure experience learners - experience may override