Learning and Motivation Flashcards

1
Q

What is classical conditioning

A

Classical conditioning is a type of learning where an individual learns to associate two stimuli, resulting in a change of behaviour

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

What was Pavlov doing to discover classical conditioning

A

Pavlov was experimenting with dogs, and was interested in digestion. But he noticed that the dogs would salivate even before being presented food

Pavlov would ring a bell and then give food to dog, but the dog would salivate in response to other bell rings

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

What did Pavlov initially call conditioning

A

Psychic reflex

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

What are the 4 components to a classical conditioning example

A

Unconditioned stimulus (US), unconditioned response (UR), conditioned stimulus (CS), conditioned response (CR)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

What is an unconditioned stimulus (US)

A

This is a stimulus which naturally elicits a response (i.e. food)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

What is an unconditioned response (UR)

A

This is a natural response to an unconditioned stimulus (i.e. salivating in response to food)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

What is a conditioned stimulus (CS)

A

This is a previously neutral stimulus, which is then paired with a US to produce a learned response (i.e. a bell)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

What is a conditioned response (CR)

A

This is a learned response to conditioned stimulus alone (i.e. salivation in response to bell)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

Why do you want a neutral stimulus for the CS

A

Because if not, it is hard to learn a new response because it could otherwise stimulate another behaviour

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

Why isn’t conditioning called stimulus substitution

A

This is because it isn’t true in some cases. Especially as sometimes in conditioning, the CR isn’t always the same as UR (i.e. case of salivation), which you would expect if the stimuli were substituted

For example, after providing a mildly painful /unpleasant experience as a US, the animal might try avoiding it, but eventually as you keep repeating it to get classical conditioning, the animal would stop trying to escape –> CR is just laying down or not trying to escape (Different CR to UR)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

What is second order conditoning

A

This is where previous conditioned stimulus is used to condition a new, neutral stimulus, allowing for a chain of associations to form

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

Give an example of second order conditioning

A

Already associating a bell with food, and then associating the bell with exposure to light –> the dog might think that the presence of light indicates presence of food

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

What is appetitive conditioning? Give examples

A

This is where a pairing of stimulus with rewards –> +ve CR

I.e. Food preferences, place preferences

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

What is aversive conditioning? Give examples

A

This is where pairing of neutral stimulus with unpleasant US –> CR of fear/avoidance etc

I.e. Conditioned fear, anticipatory nausea, conditioned taste aversion, place avoidance

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

Explain how conditioning in advertising works

A

An individual might associate a certain person or the product with a feeling

I.e. Advertising operates by associating stimuli that elicits positive affective responses w/ a brand/product (such as a famous person with the brand or pdouct)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

What is acquisition

A

This is the process of repeatedly presenting the CS with the US –> increase in conditioned response when CS is presented

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
17
Q

What is extinction

A

It is where there is a repeated presentation of CS alone, following acquisition –> reduction in conditioned response (when CS is presented), which aims to break the association / memory by presenting the stimulus alone

However, extinction isn’t necessarily ‘unlearning’, but whats happening is that there are two memories being formed; an acquisition and an extinction memory, which both compete with each other, and certain ones are dominant in certain scenarios (i.e. could be dependent on place - an individual might be used to the extinction memory in a psych lab, but anywhere else, the acqusition memory might be doinant)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
18
Q

What is renewal

A

This is where a change in context might cause an acquired behaviour to come back.

I.e. if environment changes, extinguished response can return (contextual shifts from original/extinction context)

I.e. extinguished a few of the responses to dogs in psych office, but if encounters a dog in a park –> renewal can occur because of different context, and fear could come back

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
19
Q

What is spontaneous recovery

A

This is where over time, even after the extinction phase, there might be some “spontaneous recovery” of the conditioned stimulis

Shows that learnt associations aren’t entirely erased from extinction

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
20
Q

What is Thorndike’s Law of Effect

A

Given a particular situation, if an action is met with satisfaction the organism will be more likely to make the same action next time it finds itself inthat situation

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
21
Q

WHat was Thorndike’s puzzle box

A

It was a small cage with a button/lever, which an animal had to press to get out and receive a reward (food)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
22
Q

What was the findings of Thorndike’s puzzle box

A

Animals learn to escape the puzzle box by trial and error, however there is a progressive improvement over many trials. However, there is no sudden “insight” (where they are successful once and can do the same over and over).

Long time to get out of the box initially

So there is no insight, rather there needs to be a reinforcement of a certain action to produce a reward and escape from the box

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
23
Q

What was radical behaviourism

A

The belief that behaviour was only a result of environmental stimuli. It ignores the use of internal mental processes such as beliefs, motivations.

Rejects anything unobservable

Belief that all human psychology was reduced to relationships between stimuli, response and consequence

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
24
Q

Thorndike was a behaviourist, but he wasn’t a radical one. WHat did he believe about cat incentivisation?

A

He believed that the cat was incentivised to leave the box because of the internal process of a desire for a satisfying reward. However, radicals would have discounted this completely

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
25
Q

What are reinforcers

A

These are stimuli that increase the likelihood of a behaviour being repeated

In the context of operant conditioning, reinforcer is any consequence that strengthens or maintains a behaviour. They can be classified as positive or negative

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
26
Q

Give an exxample of reinforcer

A

food

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
27
Q

WHat is a secondary reinforcer

A

They acquire reinforcing properties through exposure (not naturally beneficial)

I.e. money and clicker training

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
28
Q

What is shaping? Give an example

A

This is a type of learning where gradual changes in behaviour are rewarded, until ultimately there is a more complex behaviour being performed

In other words, it is a technique to teach a new behaviour by reinforcing successive approximations of desired behaviour. I.e. reinforcing small steps that lead to target behaviour

I.e. reward for a dog for just touching a dog, followed by a reward by making the door move, and then a reward when the door closes –> ultiately trains the dog to close the door through small approximations of behaviour (gradual changes)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
29
Q

What is instrumental conditioning

A

This is a type of learning where individual’s behaviour is modified by its consequences / reinforcing benefits. These increase or decrease the likelihood of those behaviours being repeated

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
30
Q

What is the difference between classical and instrumental conditioning

A

Instrumental actually involves a consequence, whereas classical is just associative

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
31
Q

What is an appetitive vs an aversive consequence

A

Appetitive = a desired consequence (i.e. getting food)

Aversive = an undesired punishment (i.e. getting punished with a slap)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
32
Q

What is ‘response produces consequences’ vs ‘response prevents consequences

A

In the name

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
33
Q

What happens when ‘Response produces consequence’ is combined with ‘appetitive consequence’? Give an example

A

Positive reinforcement

I.e. a dog successfully does a trick and is given some treats

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
34
Q

What happens when ‘Response produces consequence’ is combined with ‘aversive consequence’? Give an example

A

Positive punishment

I.e. a dog biting someone gets punished with a reprimanding

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
35
Q

What happens when ‘Response prevents consequence’ is combined with ‘appetitive consequence’? Give an example

A

Negative punishment

I.e. a dog bites someone and isn’t allowed to play outside

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
36
Q

What happens when ‘Response prevents consequence’ is combined with ‘aversive consequence’? Give an example

A

Negative reinforcement

I.e. a dog runs away from a loud sound (behaviour allows them to escape the ‘punishment’)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
37
Q

What is meant by a ratio vs interval reinforcement

A

Ratio = responses

Interval = time

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
38
Q

What is meant by a fixed vs variable reinforcement

A

Fixed = a reinforcement is given after a set number of times / set time

Variable = a reinforcement is given after an average number of times / average time

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
39
Q

WHat happens when a ‘ratio’ is combined with a ‘fixed’ reinforcement? Give an example

A

This results in the reinforcement happening every ‘n’ times.

I.e. loyalty cards

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
40
Q

WHat happens when a ‘ratio’ is combined with a ‘variable’ reinforcement? Give an example

A

This happens when the reinforcement happens on average ‘n’ times

I.e. Slot machine (would get a win on avg after 10 times for example)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
41
Q

WHat happens when a ‘interval’ is combined with a ‘fixed’ reinforcement? Give an example

A

This happens when the reinforcement is given after ‘n’ minutes/weeks/hours

I.e. paycheck (get a reinforcement every week)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
42
Q

WHat happens when a ‘interval’ is combined with a ‘variable’ reinforcement? Give an example

A

Reinforcement is available on average after n minutes / day

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
43
Q

Explain the impacts of fixed, variable, ratios and intervals on the number of responses over time (i.e. explain the graph)

A

Fixed ratio causes the fastest time to reach 1000 responses, followed by variable ratio (these have steep lines)

Meanwhile the intervals are a more gradual line/slope, with the fixed intervals getting more responses than the variable interval

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
44
Q

WHat is the stimulus control theory

A

Stimulus Control Theory is a behavioral theory that examines how environmental cues, or stimuli, influence behavior. According to this theory, behaviors are more likely to occur in the presence of specific cues that signal certain consequences. When a particular behavior consistently leads to a desired outcome in a specific context, that behavior becomes “under stimulus control” of the cues associated with that context.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
45
Q

What is a discriminative stimulus

A

A signal that an aciton will produce a consequence or outcome

46
Q

What is discrimination training

A

Individuals learn to associate specific stimuli with particular outcomes

47
Q

What are the 3 components to Skinner’s Tripartite Contingency

A

ABC model

Antecedent, Behaviour, consequence

48
Q

What is antecdent

A

The stimulus controlling behaviour

49
Q

What is behaviour

A

What is the response being reinforced/punished

50
Q

What is consequence

A

What is the immediate outcome of the behaviour

51
Q

What are important factors influencing stimulus control

A

How effective the stimulus is learnt

How similar or different the stimulus is to previous learnt stimulus

52
Q

How can ‘how effective the stimulus is learnt’ affect stimulus control

A
53
Q

How can ‘how similar or different the stimulus is to previous learned stimulus’ affect stimulus control

A
54
Q

What is generalisation

A

This is the extent to which behaviour transfers to a new stimulus (i.e. transferring behaviour/knowledge to new situations, despite differences)

55
Q

Explain the experiment and the findings of the generalisation with Little Albert

A

Little Albert was classically conditioned to fear a white rat. He was then given different things like white, furry objects such as rabbbits, dogs, a fur coat and even santa claus mask with a white beard –> Little Albert feared all of them because he generalised his fear from white rat

56
Q

What is the generalisation gradient, and what does it tell us

A

Involved an experiment training pigeons to peck whenever a green colour appeared, but experiment slightly changes so the gradient of the green colour changed (i.e. from light blue –> green –> yellow gradient), and examined if pigeons would peck at these different colours

Found that generalisation is stronger to stimuli which is closest to original stimuli

57
Q

Explain why generalisation in humans is more complicated

A

Because humans can consider various things like:

Physical attributes
Semantic similarity
Rules/anaologies that link otherwise dissimilar events

58
Q

What did Razran (1939) find about generalisation in humans

A

Words (CS) was paired with food (US) —> salivation was measured using cotton wool under tongue

Trained CS : Style, urn, freeze, surf

Tested responses to phonologoically similar words: stile, earn, frieze, serf

Tested responses to semantically similar words: fashion, vase, chill, wave

Found a greater CR to items which are semantically similar –> humans generalise based on meaning rather than spelling (or looks)

59
Q

What is discrimination

A

Extent to which behaviour doesn’t transfer to new stimuli (i.e. learning to only close a certain door instead of all doors)

60
Q

How can discrimination be learnt. Give an example

A

Training with reinforcement to different stimuli which could be considered very similar

A normal example:

High pitched tone –> food US
Low pitched tone –> no US

The US is only contingent on higher tone, and CR will differ

61
Q

WHat is social learning? What could it result in

A

Social learning is when an individual/animal learns a behaviour or changes their behaviour based on their observation of others.

It doesn’t involve direct reinforcement or punishment, but rather people watch a model and the consequences of the model’s actions

It could result in people changing their behaviours

62
Q

What is proof of social learning in terms of monkeys (and how they learn from conspecific)

A

They found that a monkey’s fear of snake was learnt by observation of their conspecific (other monkeys).

Lab raised monkeys had no fear of snakes. However, when shown another monkey being fearful of snakes –> the lab raised monkey acquires a fear of snakes

63
Q

What social process affects learning

A

Preparedness for learning

64
Q

Explain the idea of ‘preparedness for learning’, and the experiment which proves it

A

Suggests that we have potentially evolved to learn fear quicker for certain threats than others. We have prepared to learn certain things faster than others.

For example, Cook and Minkea spliced videos of a monkeys fear reaction to (flower fear and toy snake safe, flower safe, and toy snake fear), and found that monkeys didn’t learn a fear of flowers, but did for snakes. There wasn’t an innate fear of snakes but they learnt the fear of snakes faster.

Suggests that we have evolved to learn more quickly about potential threats

65
Q

How can classical conditioning occur by observation

A

It just does

66
Q

What is emulation? Give an example

A

Emulation is when an individual/animal understands the goal behind an action, but uses a different method to achieve the goal

For example, chimps obtaining food placed on a plate by pulling on the block underneat or nudging the block etc)

67
Q

What is imitation? Give an example

A

Imitation is when an individual/animal understands the goal behind an action and does the same method to achieve the goal

For example, two action tests have a reward in the box, but could be opened in two different ways; child watches a model do it one of two distinct ways, and the child imitates exactly that

68
Q

Give an exammple of social learning (maybe) - blue tits?

A

Blue tits learning to open milk bottles and steal cream

69
Q

What is social facilitation

A

This is where a group provides the opportunity to learn from direct experiences about certain things (not social learning)

70
Q

How can social facilitation be achieved

A

Goal enhancement

Stimulus enhancement

Increased motivation to act/explore

71
Q

How does goal enhancement improve social facilitation

A

Access to appetitive consequence facilitates later trial and error learning (e.g. access to cream not usually readily available) –> more chance to access a reward –> more likely to adopt a behaviour

(MIGHT CHECK GPT)

72
Q

How does stimulus enhancement improve social facilitation

A

Following others in a group and being more likely to approach certain places which may contain certain stimuli –> more chance to access stimuli –> enhancement of access to stimuli

(MIGHT CHECK GPT)

73
Q

How does increased motivation to act/explore improve social facilitation

A

The individual is more likely to try things in the company of friends and parents

For example, on your own you might not be influenced to fly towards the milk

74
Q

Why is behaviour changing in social facilitation?

A

Because of increased access to goal, stimulus or motivation to act by following or being near others. Then, learning is through direct experience.

Behaviour of others facilitate greater opportunities for your direct learning without any observational learning

75
Q

What is social modelling

A

Copying of the behavioural style of others

generating new behaviours in same style or concept as others

I.e. Bandura, Ross & Ross 1961 - bobo doll violence where the child did what was modelled by the model

76
Q

What was Bandura’s findings on social modelling

A

Children won’t only imitate adult’s specific behaviour, but also model the general styles of behaviour

E.g. after watching the model be violent to a bobo doll, the children adopts the aggressive behavioural style –> aggressive actions and language towards the bobo doll

Suggests the presence of a cognitive aspect of social learning in humans

77
Q

What did Bandura find about reinforcement on social modelling

A

Modelling is dependent on reinforcement/punishment towards modeller

Modelling can occur through media, not just in person

Ultimately, providing a reinforcement does encourage greater social modelling

78
Q

What factors affect conditioning

A

Frequency (number of pairings)

Intensity of conditioning

Contiguity (timing - how far apart the events occur)

Contingency (statistical relationship between events)

79
Q

How can frequency (number of pairings) affect conditioning

A

As number of pairings (frequency of conditioning) increases, the strength of CR increases. However, CR is increasing at a decreasing rate, and it will get stronger until it hits an asymptote

80
Q

How can intensity affect conditioning

A

Intensity defined as the salience of the CS or the US. An intense CS could be a louder sound, whilst weak CS is more quiet. Normally, a more intense CS –. greater strength of conditioning

Moreover, an intense US (might be like how much reward you’re giving in terms of food), might also increase strength of conditioning

81
Q

How can contiguity (timing - how far apart the events occur) affect conditoning

A

Closer together the CS and US are, the better it is.

Inter stimulus interval (ISI): time between ‘CS on’ and ‘US on’

If ISI is too close, its hard to learn that both CS and US are associated. However this is also the case if ISI is too far. Ideal ISI depends on what relationship there is

82
Q

How can contingency (statistical relationship between events) affect conditioning

A

Greater contingency –> greater learning

Describes how well two events are related to each other

Needs 2 pieces of information; What is probability of US given CS (I.e. do I provide US everytime presentation of CS occurs? or only 50%)

What is probability that US occurs anyways (i.e. if you get pocket money regardless of doing chores) –>lower association

The CS must increase probability of a reward/US occurring

83
Q

How can learning and performance differ?

A

Learning is often reflected by a change in behaviour.

Performance is affected by learning, but it also depends on opportunity, motivation and sensory/motor capabilities

Learning is a process of acquiring skills, knowledge etc, which may not always be immediately observable. Meanwhile, performance is the observable execution of knowledge or skills, which might be influenced by temporary factors like motivation

84
Q

What is learning

A

Learning is an enduring change within an organism brought about by an experience that leads to a change in behaviour

85
Q

What isn’t learning

A

Reflexes

Instincts

Maturation

Fatigue

86
Q

What are reflexes

A

Reflexes are automatic, usually very fast and learning isn’t required.

An eliciting stimuli is followed by corresponding response

Reflexes arc is when sensory nerves detect stimuli –> motor nerves stimulate muscles

87
Q

Give an example of a reflex

A

I.e. food –> salivation

airpuff –> eye blink

Pain –> withdrawl

88
Q

What are instincts

A

Behavioural sequence which are largely genetically determined

An instinct is a typically more complex sequence of behaviours than a reflex

89
Q

Give an example of an instinct

A

I.e. turtles get released after hatching. their instinct is to swim towards light

Bird migration, nest building etc

90
Q

Explain what maturation is

A

Changes that take place in your body and behaviour as you get older. I.e. learning to walk - this is thus not considered learning

91
Q

What is fatigue and its relation to learning

A

Fatigue is a transient state of discomfort and loss of efficiency as a normal reaction to emotional strain, physical strain, boredom or sleep deprivation

This can lead to physical inability to perform a learned response, but isn’t evidence for a lack of learning

92
Q

What is habituation

A

Decreased responding to a stimuli produced by repeated stimulation

I.e. a rat jumps less with each presentation of a loud noise

93
Q

What is habituation NOT

A

Fatigue - muscles become incapactitated so organism can’t perform response

Sensory adaptation - sense organs become temporarily insensitive to stimulation

94
Q

What is sensitisation

A

Increased responding to a certain stimulus produced by repeated stimulation –> decrease in the threshold required to elicit a response

I.e. rats run more in response to a certain amount of cocaine if they have been pre-exposed

However, this is more common in situations involving pain, threat or strong emotional arousal

I.e. Providing a noxious food to a rat repeatedly –> more sensitive (probably)

95
Q

How can we test habituation

A

Present a different sound that is loud and startling –> should see a startled response if they haven’t fatigued or adapted sensorily (sign of habituation)

96
Q

Why do we habituate and sensitise

A

It helps sort out what stimuli to ignore and what to respond to, and ultimately help us organise and focus our behaviour

Habituate = prevents wasting energy on safe stimuli/situations

Sensitise = helps avoid harmful situations

97
Q

What is motivation

A

An internal process that initiates, guides and sustains goal-driven behaviours

98
Q

What is Hebb’s analogy of motivation

A

For a car to move, there must be an engine (provides power), and steering (determines direction)

Motivation is said to be the engine –> provides power to the behaviour

99
Q

What is aa fixed action pattern

A

Innate set of behaviour displayed by all members / sex of a species in response to the same ‘sign stimulus’

FAP is a sequence of behaviours often regulated by specific biological status

Sometimes FAP could be performed without respect to a goal (i.e. removing egg in the middle of an action, the goose still dragged the ‘egg’, which shows that once FAP started, for geese, it continues regardless if the egg is there)

As such FAP is typically an instinct as it isn’t motivated by a consideration of the end goal

100
Q

What is a sign stimulus

A

It is an external stimuli that signals the fixed action pattern - i.e. an egg shaped object triggers FAP in geese to bring it back

101
Q

What is a supernormal stimulus

A

It is an exaggerated version of a sign stimulus which motivates stronger behavioural tendencies

I.e. a bird showing preference for a larger egg and leaving its own egg for that larger egg, even if its not theirs

102
Q

How can we tell if a behaviour is instinctive or learnt?

A

Biological basis (test for genetic component for certain behaviours, or does this behaviour normally occur in different situations)

Cross species similarity

Cross cultural similarity (people in diff cultures = diff environments –> observe differences in behaviours of these cultures)

Twin studies (can look at twins separated at birth, helps determine whether genetic or enviro has the largest role in determining behaviour)

Developmental studies (innate reflexes in babies)

103
Q

Cross cultural tests on human behaviours

A

Eibl - Eibesfeldt used a side viewing camera to capture ‘natural’ human facial expressions (non verbal communication)

Cross cultural similarities of different facial expressions suggest a biological basis for behaviour

Proposed that identifiable compoments of human behaviour can be seen across cultures (i.e. smiling)

104
Q

What are the problems with evolutionary/biological explanations for behaviour such as instincts

A

Circular reasoning (when the end of an aargument comes back to the beginning (e.g. behaviour is innate –> behaviour wasn’t learnt –> behaviour is innate and it keeps repeating)

Proliferation (tendency to overuse instincts as the explanation for a range of behaviours, i.e. observe ‘n’ diff behaviours = n different instincts)

105
Q

What are habits

A

A habit is a learnt response performed without consideration of the value of the goal (i.e. autopilot)

i.e, driving home and doing certain turns out of habit –> shows that it is quite habitual in how you drive

106
Q

How can you tell if a behaviour is habit or goal directed

A

De value the outcome to see effects on behaviour. If goal directed, response should be influenced by value of outcome.

I.e. letting a rat eat as much food as it wants before chucking it into skinner’s cage to press a lever which releases food. If action is goal directed, there shouldn’t be a press for food, but if it is a habit, the rat will press even if it doesn’t take the food

107
Q

What are goals

A

Long term motivations for behaviour

Requires an understanding of incentive value –> anticipated reward / pleasure (beyond biological needs), how much an individual wants something

Our goals often centre on intrinsic motivation (e.g. satisfaction from achieving success or feeling good from helping people)

108
Q

What is incentive value

A

The degree to which rewards attract an individual’s behaviour

Can be acquired through conditioning (stimuli that have been associated w/ highly rewarding outcomes)

Can change mmoment by moment (biological state, liking vs wanting)

109
Q

What is incentive motivation

A

It is a type of motivation driven by desire to achieve rewards or avoid undesirable outcomes –> can encourage or discourage behaviour

110
Q

What is delayed reward discounting

A

Refers to the tendency for people to perceive a reward as less valuable when its delayed in time –> the longer someone has to wait for a reward, the less appealing it is

111
Q

Give an example of the experiment for delayed reward discounting and the findings of it

A

I.e. experiment asks for $20 today vs $100 in 3 months

Motivational properties of incentivies follow economic findings, where the value of reawrd decreases over time. This is correlated with impulsitivity and abuse disorders

112
Q

What was the delayed gratification experiment

A

One marshamllow offered or two later

2/3 ate marshmallow in 15 mins

Follow up: children who waited had better life outcomes (academic and social)

Preferences are also predicted by SES and enviro scarcity (low SES or high scarcity –> no waiting)