L3 Flashcards
Attracting people with the right qualifications (as determined in the job analysis) to apply for the job
Recruitment
hiring someone from outside the company
External recruitment
used to find new candidates that can bring in-demand skills or experience to the organization
External Recruitment
promoting someone from within the organization
Internal recruitment
require employees to apply and be evaluated against other candidates fostering a merit-based selection process.
Competitive
do not involve a formal application process; employees are promoted without competing against others, often based on their current role and performance
Noncompetitive
Recruitment Methods:
Media Advertisement
- newspaper
- Elctronic Media
Point of ourchase
Recruitment
- campus recruiters
- outside recruiters
Employee agencies and search firms
- employment agencies
- Executive search firms
Public employment agencies
Employee referrals
Direct mail
includes channels such as television, radio, social media platforms, websites, emails, and other internet-based tools used to broadcast job advertisements and recruit potential candidates
Electronic Media
a common method of recruiting employees considered as one of the least effective recruitment methods
Newspaper
Applicants are asked when an organization wants to either quickly screen applicants or hear an applicant’s phone voice
Calling
when they don’t want their phones tied up by applicants calling want the applicants to fill out a specific job application, or want to get a physical look at the applicant
Apply-in-person ads
Applicants are asked to send a résumé directly to the company when the organization expects a large response and does not have the resources to speak with thousands of applicants.
Send-resume-ads
On rare occasions, a company needs to terminate an employee without them knowing but wants first to find a replacement
Blind Box
The organization doesn’t want its name in public to avoid a flood of applications, especially from unqualified candidates.
Blind Box
The company might fear that people wouldn’t apply if they knew the name of the company.
Blind Box
attract the greatest number of applicants, but ads that include the salary range and a company phone number attract the highest-quality applicant
Ads displaying the company emblem and using creative illustrations
rather than information that is “too good to be true”
increase applicant attraction to the organization
Ads containing realistic information about the job
These mediums are often used for positions that need to be filled quickly or for large-scale recruitment. However, they can be costly and are less targeted compared to other methods
Tv ads
Radio ads
Targeted audience
principles used to market products to consumers. job vacancy notices are posted in places where customers, current employees, or passersby are likely to see them
Point of purchase Method
(Point of Purchase Method) passersby are likely to see them:
store windows
bulletin boards
restaurant placemats
side of trucks
it is inexpensive, and it is targeted toward people who frequent the business. only a limited number of people are exposed to the sign
Point of purchase method
Companies send recruiters to colleges and universities to interview students and promote job opportunities.
Campus recruitment