Key Concepts In IT Strategy

Question 1

IT productivity paradox

Answer 1

There has been a massive investment in IT to boost productivity growth but there is little to show for it – in other words we do not see the results of all this investment. This is known as the IT productivity paradox

Question 2

V R I N characteristics

Answer 2

Valuable. Rare. Inimitable. Non-substitutable.

Question 3

Competing in a digital world

Answer 3

Moving from products to platforms. Accelerating revenue by creating new business models. Accelerating cycle times and co-creating with customers. Creating an agile organisation.

Question 4

Deeper recognition of IT is potential has given rise to a new management model consisting of two categories.

Answer 4

Factory IT. Enabling IT.