How To Peruse Stratagies Flashcards

1
Q

How can growth occur

A

Growth can occur organically or externally

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2
Q

When does organic growth occur

A

Organic growth occurs when a business expands its own product portfolio or its number of retail stores

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3
Q

What is an example of a businesses experiencing organic growth

A

Tesco introducing Tesco Mobile is organic growth

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4
Q

When does external growth occur

A

External growth occurs when a business expands by purchasing or taking over other businesses

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5
Q

What is an example of external growth

A

Morrisons purchased Safeway which is external growth

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6
Q

What’s the impact of growth on a business

A
  • Increased demand for goods and services
  • Increased motivation for the management
  • Increased market share, sales revenue, and profit
  • Investment increases the need to secure capital
  • There can be an increased focus on marketing and promotion
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