hoofddstuk 8 Flashcards

1
Q

reclame, adverteren

A

advertising

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2
Q

handelsbeurs

A

trade fair

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3
Q

pubiciteit

A

publicity

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4
Q

inlichtingen

A

enquiries

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5
Q

tentoonstelling

A

exhibition

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6
Q

uitnodiging

A

invitation

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7
Q

presentatie

A

presentation

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8
Q

demonstratie

A

demonstration

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9
Q

methode, manier

A

method

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10
Q

apparatuur, uitrusting

A

equipment

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11
Q

reclamespotje

A

commercial

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12
Q

geïntresseerd

A

intrerested

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13
Q

ontwerp

A

design

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14
Q

dringend

A

urgent

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15
Q

uiterste limiet, uiterste datum

A

deadline

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16
Q

reclamemateriaal

A

advertising materials

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17
Q

persbericht

A

press release

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18
Q

aanplakbord

A

billboard

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19
Q

gouden gids

A

yellow pages

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20
Q

campagne

A

campaign

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21
Q

tentoonstellen

A

to exhibit

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22
Q

stand

A

stand

23
Q

zich richten op

A

to focus on

24
Q

verspreiden

A

to distribute

25
Q

beïnvloeden

A

to influence

26
Q

potentieel

A

potential

27
Q

potentieel(2)

A

prospective

28
Q

advertentie

A

advert, advertisement

29
Q

kijkcijfers

A

viewing figures

30
Q

populair blad

A

glossy

31
Q

strookje, coupon

A

coupon

32
Q

antwoordkaart

A

reply card

33
Q

circulaire

A

circulair

34
Q

misleidend

A

deceptive

35
Q

reclame bureau

A

advertising agency

36
Q

reclamekosten

A

advertising expenditures

37
Q

aantal bereikte personen

A

coverage

38
Q

vragenlijst, enquête

A

questionnaire

39
Q

klantenonderzoek

A

costumer survey

40
Q

consumentenbond

A

consumers association

41
Q

productbekendheid

A

product image

42
Q

extra reclame

A

supplementairy advertising

43
Q

poster, affiche

A

poster

44
Q

folder

A

folder

45
Q

reclamedrukwerk

A

mail-out

46
Q

catalogus van een postorderbedrijf

A

mail-order catalogue

47
Q

prijsvraag

A

contest

48
Q

klantgedrag

A

consumer behavior

49
Q

nieuw product, nieuwtje

A

novelty

50
Q

paginagroot

A

full-page

51
Q

behoeften

A

needs, wants

52
Q

plaatsen

A

to insert

53
Q

respons, reactie

A

response