HENRY JENKINS- FANDOM THEORY (1992)

Question 1

What is the main idea of Henry Jenkins fandom theory (1992)?

Answer 1

• Fandom theory suggests that fans are ACTIVE partipants in media culture (engage deeply+ remixing content)
• NOT just consumers anymore, and can even INFLUENCE media industries.

Fan communities (like K-Pop fandoms, Marvel fans, and anime otakus) show how audiences shape media culture.

Question 2

Textual poaching?

Answer 2

*The process in which fans take elements of media and transform them to produce new creations and meanings.

Question 3

Partcipatory culture?

Answer 3

• A culture in which fans interact, dicuss and create around media content-) forming communities.

Marvel fans theorizing about upcoming movies and sharing speculations online.

Question 4

Convergence culture

Answer 4

• Refers to how the media now FLOWS across media platforms, allowing fans to enage with stories in different formats.

The Star Wars universe spans movies, books, games, and fan forums.

Question 5

Collective intelligence

Answer 5

• Refers to when fans work together online to decode messages, mysteries or share knowledge.

ARGs (Alternate Reality Games) like Cicada 3301, where internet users collaborated to solve complex puzzles.