Handy

Question 1

Handy

Answer 1

The sigmoid curve

The story of a product’s life cycle and of a corporation’s rise and fall

Question 2

Point A

Answer 2

Company has time, resources and energy.
Company should start their second curve to ensure renewal and continued growth
Plan ahead of potential future decline (even though the company is doing well)
Always assume that we are near peak. Thus starting to prepare for the second
Good to think that strategies need to be replaced within 2-3 years. Even if you’re wrong you’ve only done the exploratory phase (no major commitments)
Maintaining traditional business strategies and not adapting to new markets will never allow a company to reach its second curve. Will eventually die.

Question 3

Point B (company going down)

Answer 3

Real energy for change due to disaster.
Current leaders are discredited due to the perception that they drove the organization downhill.
Depleted resources, low energies.
Leaders get fired, and switched to new credible leaders.