Graphology Flashcards
What does Layout mean?
The way that the text has been placed
Name 2 texts which may have different layouts
Shopping lists, emails
What is Intertextuality?
When one genre of writing uses the layout of another genre
Why might Intertextuality be used?
To suit different audiences
What 2 classes of Images can there be in a text?
Symbolic or Iconic
What are Iconic images?
Images which are a direct picture of what they are representing
What are Symbolic Images?
An image which does not directly represent something and needs contextual knowledge to be understood
What is Typography?
The qualities of the text that has been written
Name 5 factors of Typography
Font, Size, Bold or Underlined or in Italics
What are Emoticons?
Digital faces or symbols
What are the effect of Emoticons in texts?
They add a certain tone to a sentence in a text
What does it mean if a text is multimodal?
It uses written language and visual aspects in the text
What is Anchoring?
When an image in a text is used to fix the meaning of the text
Name 3 potentially important aspects of an image which could be from real life in a text
Angle, Lighting and Colour of the Image
