Google Analytics as an advanced analysis tool

Question 1

Funnel analysis

Answer 1

common visual representation for the reduction od the subset taking different stages or interactions.

Question 2

Data Layer

Answer 2

Data layer is a structure you can have in your proerty to support your Digital Analytics activities and connect your internal data with external solutions.
A data access layer in computer software is a layer of computer program which provides simplified access to data stored in persistent storage of some kind, such as nan entity-reltional database. Theis acronym is prevalently used in Microsoft envronmetns.
An efficient data layer will alow you to improve your tracking and measurement activities, allowing you to share the Data and collect insights on multiple platfroms

Question 3

Data Structure

Answer 3

Website -> Data Layer -> Google Tag Manager -> Application Layer

Question 4

Data Structure

Answer 4

1. Only add code once (managed tags on your website means better performance and stability)
2. Google Tag Manager (stores and manages all tags, triggers and variables in one place)
3. Seamless Data Distribution (data automatically routed to designated reporting and analytics services)