Glossary Flashcards

1
Q

Abstraction

A

When something is non-representational, symbolic, simplified, imaginative and difficult to recognise

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2
Q

Amorphous

A

A shape or object that does not have a recognisable shape, abstracted

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3
Q

Analogous colours

A

Colours that are similar to each other, or next to each other on the colour wheel; to create a harmonious effect

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4
Q

Atmospheric perspective

A

Used by artists and designers to create an illusion of depth on a flat surface
objects get smaller in site
less detailed
not as delineated
bluer tone

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5
Q

Autonomous shapes

A

Shapes that explain themselves
Easily recognizable by the shape of their outline
Symbolic

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6
Q

Avant-garde

A

Meaning “front guard” → French
Describes the progressive artists and designers that are innovative and forward thinking
Ahead of their time → society takes time to catch up with them

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7
Q

Brainstorm

A

To come up with as many ideas as possible around a theme, topic or problem
Do not have to be logical or practical
Method of creative thinking + problem solving

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8
Q

Branding

A

To assign a name, particular feel, tone, mood, physical and emotional attributes to a product, company or service
To give an inanimate object a personality which is recognizable to the viewer or customer.

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9
Q

Budget

A

The amount of money allocated to a specific project / task within a specific time frame

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10
Q

Calligraphic

A

Describes a line, shape or form that looks like a form of writing

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11
Q

Client

A

A person/organization/ company that employs an individual or business to complete a task for them

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12
Q

Cold colour

A

A colour that has a lot of blue in it
Naturally recede backward in a composition
Somber, sad or depressed mood.

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13
Q

Collage

A

An artwork / design which is made from a collection of different coloured / textured paper or fabric

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14
Q

Colour scheme

A

The combination of colours that an artist 1 designer chooses to include within the artwork / design
Choice of colours → particular mood, atmosphere, symbolism

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15
Q

Complementary colours

A

Opposite each other on the colour wheel
Intensifies each other if placed next to each other

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16
Q

Composition

A

Arrangement or placement of elements within the format of the artwork /design

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17
Q

Compositional grid

A

Underlying set of horizontals vertical (and diagonal) lines which create a structure in which the compositional elements are placed.
Creates order, stability + structure

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18
Q

Consumer

A

Has the potential to buy things / use services by spending their money

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19
Q

Contemporary

A

Happening at this present time, or occurring historically at the same time as something else.

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20
Q

Converging lines

A

Lines that move towards each other and meet at a point.

21
Q

Creativity

A

Thinking beyond the boundaries of normality and what is expected → unpredictable and unexpected

22
Q

Decoration

A

Add on something to make the object look more attractive and aesthetically pleasing

23
Q

Delineated

A

Separated and clearly defined

24
Q

Desaturated colour

A

Black has been added → colours purity & intensity has been diminished

25
Q

Design brief

A

Document with a client explaining a problem which can be solved through the disciplines of design
Specifications the design must adhere to.

26
Q

Design process

A

Stages through which a designer works in order to create an innovative,reterant, functional, creative design solution
Sufficient research → best idea → reflection -success!

27
Q

Disciplines of design

A

Various forms that design can take

28
Q

Draughtsman

A

Person who draws

29
Q

Equivocal space

A

Artist has deliberately chosen to emphasize positive and negative space so it is difficult to separate them

30
Q

Expressive

A

To convey emotion / messages in a direct, obvious way → visual communication

31
Q

Faux space

A

Fake surface applied on top of a cheap material to look expensive

32
Q

Figurative

A

Line / form / shape that is recognizable

33
Q

Focal point

A

Most important part of the picture where the viewers eye will be attracted to first-

34
Q

Frontage

A

Rubbing of a literal texture so that a record of that texture is on the page

35
Q

Generalisation

A

Exclude intricate and individual detail → basic characteristics.

36
Q

Gestural

A

Line /image that records the movement of the artists hand
Flowing + organic

37
Q

Glazes

A

Oil paint + unseen oil to create a translucent layer

38
Q

Grid method

A

Draughtsman divides an image into blocks of equal size and draws a grid on the formal where the drawing is to be done
Each block from the image is copied onto the corresponding block on the Somali

39
Q

Horizon

A

Separates lands sea from sky

40
Q

Idealism

A

To make something look perfected / better than it is in real life

41
Q

Innovation

A

Never been done before

42
Q

Literal texture

A

Actual feel of a surface

43
Q

Media

A

Materials used to make 9 mark with or make an object out of

44
Q

Metaphysical

A

To use visual language to communicate about abstract, spiritual and philosophical beliefs about nature a knowledge

45
Q

Mood board

A

Visual representation or collection of images, colours shapes / textures to communicate a specific emotion
(Research)

46
Q

Mont

A

Repeated symbol image to make a pattern

47
Q

Narrative

A

Series of images / image that tells a story

48
Q

Naturalism

A

People, objects experiences is subject matter
Recognizable yet can be slightly changed, distorted or depicted in unrealistic colours.