Glossary Flashcards

1
Q

Abstraction

A

When something is non-representational, symbolic, simplified, imaginative and difficult to recognise

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2
Q

Amorphous

A

A shape or object that does not have a recognisable shape, abstracted

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3
Q

Analogous colours

A

Colours that are similar to each other, or next to each other on the colour wheel; to create a harmonious effect

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4
Q

Atmospheric perspective

A

Used by artists and designers to create an illusion of depth on a flat surface
objects get smaller in site
less detailed
not as delineated
bluer tone

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5
Q

Autonomous shapes

A

Shapes that explain themselves
Easily recognizable by the shape of their outline
Symbolic

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6
Q

Avant-garde

A

Meaning “front guard” → French
Describes the progressive artists and designers that are innovative and forward thinking
Ahead of their time → society takes time to catch up with them

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7
Q

Brainstorm

A

To come up with as many ideas as possible around a theme, topic or problem
Do not have to be logical or practical
Method of creative thinking + problem solving

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8
Q

Branding

A

To assign a name, particular feel, tone, mood, physical and emotional attributes to a product, company or service
To give an inanimate object a personality which is recognizable to the viewer or customer.

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9
Q

Budget

A

The amount of money allocated to a specific project / task within a specific time frame

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10
Q

Calligraphic

A

Describes a line, shape or form that looks like a form of writing

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11
Q

Client

A

A person/organization/ company that employs an individual or business to complete a task for them

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12
Q

Cold colour

A

A colour that has a lot of blue in it
Naturally recede backward in a composition
Somber, sad or depressed mood.

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13
Q

Collage

A

An artwork / design which is made from a collection of different coloured / textured paper or fabric

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14
Q

Colour scheme

A

The combination of colours that an artist 1 designer chooses to include within the artwork / design
Choice of colours → particular mood, atmosphere, symbolism

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15
Q

Complementary colours

A

Opposite each other on the colour wheel
Intensifies each other if placed next to each other

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16
Q

Composition

A

Arrangement or placement of elements within the format of the artwork /design

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17
Q

Compositional grid

A

Underlying set of horizontals vertical (and diagonal) lines which create a structure in which the compositional elements are placed.
Creates order, stability + structure

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18
Q

Consumer

A

Has the potential to buy things / use services by spending their money

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19
Q

Contemporary

A

Happening at this present time, or occurring historically at the same time as something else.

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20
Q

Converging lines

A

Lines that move towards each other and meet at a point.

21
Q

Creativity

A

Thinking beyond the boundaries of normality and what is expected → unpredictable and unexpected

22
Q

Decoration

A

Add on something to make the object look more attractive and aesthetically pleasing

23
Q

Delineated

A

Separated and clearly defined

24
Q

Desaturated colour

A

Black has been added → colours purity & intensity has been diminished

25
Design brief
Document with a client explaining a problem which can be solved through the disciplines of design Specifications the design must adhere to.
26
Design process
Stages through which a designer works in order to create an innovative,reterant, functional, creative design solution Sufficient research → best idea → reflection -success!
27
Disciplines of design
Various forms that design can take
28
Draughtsman
Person who draws
29
Equivocal space
Artist has deliberately chosen to emphasize positive and negative space so it is difficult to separate them
30
Expressive
To convey emotion / messages in a direct, obvious way → visual communication
31
Faux space
Fake surface applied on top of a cheap material to look expensive
32
Figurative
Line / form / shape that is recognizable
33
Focal point
Most important part of the picture where the viewers eye will be attracted to first-
34
Frontage
Rubbing of a literal texture so that a record of that texture is on the page
35
Generalisation
Exclude intricate and individual detail → basic characteristics.
36
Gestural
Line /image that records the movement of the artists hand Flowing + organic
37
Glazes
Oil paint + unseen oil to create a translucent layer
38
Grid method
Draughtsman divides an image into blocks of equal size and draws a grid on the formal where the drawing is to be done Each block from the image is copied onto the corresponding block on the Somali
39
Horizon
Separates lands sea from sky
40
Idealism
To make something look perfected / better than it is in real life
41
Innovation
Never been done before
42
Literal texture
Actual feel of a surface
43
Media
Materials used to make 9 mark with or make an object out of
44
Metaphysical
To use visual language to communicate about abstract, spiritual and philosophical beliefs about nature a knowledge
45
Mood board
Visual representation or collection of images, colours shapes / textures to communicate a specific emotion (Research)
46
Mont
Repeated symbol image to make a pattern
47
Narrative
Series of images / image that tells a story
48
Naturalism
People, objects experiences is subject matter Recognizable yet can be slightly changed, distorted or depicted in unrealistic colours.