Gender Flashcards
What is gender / how does gender work?
- Societal expectations of men/women, e.g. boys wear blue, girls wear pink.
- Gender differences caused by upbringing, interactions with our society and culture and our environment.
Where do gender roles come from?
- Way we speak to a child, e.g. ‘where’s my princess’, ‘where’s my big boys’.
- Clothing -> boys wear lots of blue, girls wear pink/dresses etc, flowers, pastel colours.
- TV cartoons, e.g. Peppa pig wears dress whilst brother wears blue.
- the influence of the media etc.
What is gender representation?
- How images of men and women are portrayed in, e.g. books, adverts, scripts and the media. The image an audience is given of men + women.
- Image may reinforce stereotypes or may challenge stereotypical attitudes.
- Children not coded (boys like blue, girls pink etc) WE (society) condition them to do this, e.g. shops, boys clothes are blue, have dinos etc, girls are pink, dresses etc.
What are the stereotypes usually given to men in the media?
- Strength (physical + intellectual) - e.g. Yorker bar ad, not for women.
- Powerful
- Sexual attractiveness / physique
- independence
What are the representations usually given to women in the media?
- beauty (within narrow conventions) - L’Oréal ads, well-known celebs.
- Physique.
- Sexuality - e.g. Muller ads -> Nicole (from Pussy cat Dolls).
How does male talk compare to female talk?
Male talk:
- Straight-forward
- swearing
Female talk:
- Apologetic
- Nurturing?
What did Charles de Rochefort say about gender in ‘natural + moral history of the Antilles islands of America’?
- Some features of lang used only by males, vice versa with females -> clear links to masculinity.
- Lang used to main identity - idea of performance (job interviews etc).
Describe the impact/influence of Robin Lakoff (1975) ‘Language and women’s place’
- during 20 years after publish, ‘met with widespread criticism’
- Lakoff admits it is her impression’, not ‘based on precise statistical evidence’.
- Uses uncertain phrases in book like ‘many men’ and ‘men tend to’.
- However launched ‘far reaching program of research’ which are still felt today.
- Lakoff’s work is still often quoted today.
- representative of the ‘deficit approach’.
List the main features of female speech in Robin Lakoff’s book:
- Super-polite forms: ‘would you mind’, ‘is it OK if?’.
- Apologies more: ‘I’m sorry, but I think that’.
- Hedges phrases like ‘sort of’, ‘kind of’, ‘it seems like’.
- Empty adjectives: ‘divine, adorable, gorgeous’
- avoid coarse language or expletives.
What is the ‘deficit approach’ to language and gender and who is it attributed to?
- Otto Jesperson (in 1922) argued male lang forms were the ‘norm’ and the Lang of others (including women) were ‘deficient’.
- Considering list of Lakoff female features -> apparent why it may be seen as ‘weaker’.
- Lakoff saw female lang as deficient.
Describe Jenny Cheshire’s study on children (1982)
- Looked at certain grammatical variations in speech of children, considered frequency of children using: non-standard ‘has’ (you has to), non-standard ‘was’ (you was), non-standard ‘do’ (she do), use of ‘ain’t’ (I ain’t).
- boys use non-standard forms more frequently -> due to vernacular culture of boys (sports, dinos, video games, cars.
- Boy’s speech governed by norms, transmitted through peer group.
- variation in girls’ speech appears to be a personal process and less controlled by norms.
Describe Pamela Fishman’s (1983) dominance model and her theory
- Focused on tag questions, listened 52 hours of pre-recorded conversations between young American couples.
- Agreed with Lakoff, tag Qs used by women more.
- Argued for girls, Qs used to start conversations and sustain conversation.
- use for conversational power rather than uncertainty.
- Try to keep conversation, ‘conversation shit work’.
- Fishman accepts this is due to male dominance, don’t do shit because they should not as the dominant role.
Describe Deborah Tannen’s difference model
- ‘there are gender differences in ways of speaking’.
- advocated idea that men and women speak differently.
- established 6 differences between sexes in language:
- status vs support
- Independence vs intimacy
- advice vs understanding
- Orders vs proposals
- Conflict vs Compromise
- Different from deficit model, lang not used by men to be dominant although it is different.
What is the status vs support difference (difference model)
- Men use language to show power and dominance in conversations.
- women are more likely to use language choices to support and agree with others.
What is the independency vs intimacy (difference model)?
- Men will use language to show they do not need to rely on others.
- women will prefer to use language as a way of connecting with others and maintaining closeness.
What is the advice vs understanding difference (difference model)
- Similar to Tannen’s Advise Vs Understanding concept, men are far more likely to be factual in their language choices.
- women will use language choices that are less factual and stem from a more emotional viewpoint.
What is the orders vs proposals difference (difference model)?
- men more likely to be direct in lang, using imperatives to command others.
- Women avoid using commanding tone and be more suggestive in lang choices.
- E.g. man: ‘close that window as it’s cold’,
Women: ‘isn’t it cold in here’.