Franchise Flashcards
1
Q
Franchisee
A
A person who purchases a franchise agreement
2
Q
Franchisor
A
The person or company who sells a franchise
3
Q
Initial franchise fee
A
The fee the franchise owner pays in return for the right to run the business
4
Q
Advantages of franchise
A
- Equipment and supplies may be less expensive
- A guarantee of consistency attracts customers
- An established product or service is being provided
5
Q
Disadvantages of franchise
A
- The performance of other franchises impact on the franchisee
- Franchise owners are limited in the decisions they can make regarding the business
- The cost of franchises may be high, which can reduce profits
6
Q
What is a franchise
A
A legal agreement that gives an individual the right to market a company’s products or services in a particular area