FORMS OF APPEAL Flashcards

1
Q

Three forms of appeal

A
  1. Pathos
  2. Logos
  3. Ethos
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2
Q

presenting facts (“Thy will be done” is apparently logos)

A

Logos

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3
Q

using emotions over facts (crying in public, begging, appeal to fear, violence, and anger)

A

Pathos

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4
Q

Which is more effective? Logos or pathos?

A

Logos because you exert less efforts to understand the context of scenarios.

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5
Q

not permanent/fixed, changes from person to person, based from the audience

A

Ethos

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6
Q

How do you look credible?

A
  1. Look respectable physically
  2. Make credentials look presentable
  3. Moral character
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7
Q

What are the 3 Cs of ethos?

A

Character, competence, composure

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8
Q

Why is the notion that your ethos is “as good as your last show”?

A

This just means your ethos is subject to another day of reckoning/judgment after every performance. So, even if you perform bad one time, you may perform better the next time (or vice versa).

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