FORMS OF APPEAL Flashcards
Three forms of appeal
- Pathos
- Logos
- Ethos
presenting facts (“Thy will be done” is apparently logos)
Logos
using emotions over facts (crying in public, begging, appeal to fear, violence, and anger)
Pathos
Which is more effective? Logos or pathos?
Logos because you exert less efforts to understand the context of scenarios.
not permanent/fixed, changes from person to person, based from the audience
Ethos
How do you look credible?
- Look respectable physically
- Make credentials look presentable
- Moral character
What are the 3 Cs of ethos?
Character, competence, composure
Why is the notion that your ethos is “as good as your last show”?
This just means your ethos is subject to another day of reckoning/judgment after every performance. So, even if you perform bad one time, you may perform better the next time (or vice versa).