Final Flashcards

1
Q

Persuasive Speech

A

shapes/changes the way an audience feels, thinks, or acts

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2
Q

Successful argument

A

LOGICAL exchange of opposing ideas, uses evidence, reasoning, open mindedness, and critical thinking

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3
Q

Mental Dialogue

A

mental give and take between speaker and listener. listener considers credibility, evidence, reasoning, etc.

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4
Q

Target audience

A

portion of audience that speaker most wants to persuade

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5
Q

three categories of persuasive speeches

A

question of fact, question of value, question of policy

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6
Q

question of fact

A

deals with truth or falsity of an assertion (ex- court case)

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7
Q

question of value

A

deals with morality of an idea or action

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8
Q

question of policy

A

advocates for or against a certain course of action

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9
Q

passive agreement

A

convinces audience but avoids encouraging action

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10
Q

immidiate action

A

convinces audience and encourages action

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11
Q

ethos/pathos/logos

A

build credibility, use strong evidence, sound reasoning, and appeal to emotions

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12
Q

ethos

A

CREDIBILITY- the listeners perception of the speaker’s competence and character

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13
Q

three types of credibility

A

initial- before speech
derived- during speech
terminal- end of speech

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14
Q

how to enhance credibility

A

explain competence, establish common ground, speak expressively and with conviction

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15
Q

logos

A

logical appeals- evidence/reasoning

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16
Q

rules for evidence

A

use specific evidence, use novel evidence, uses credible evidence, connects to point

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17
Q

logical fallacies

A

(false logic) drawing conclusions based on insufficient evidence and/or faulty reasoning- avoid!

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18
Q

hasty generalization

A

jumping to conclusions based on insufficient evidence

19
Q

false cause

A

assuming that if one event follows another in time, the first event caused the second

20
Q

invalid analogy

A

two cases being compared that are not essentially alike

21
Q

bandwagaon

A

because something is popular, it is good/correct

22
Q

red harring

A

irrelevant information diverting the attention from the actual subject

23
Q

ad hominem

A

attacking the person rather than dealing w/ real issue

24
Q

either-or

A

narrowing complex situation to two choices

25
Q

slippery slope

A

assuming first step will lead to later steps and negative outcomes that can be prevented

26
Q

appeal to tradition

A

assuming something old is automatically better than something new

27
Q

appeal to novelty

A

assuming something new is automatically better than something old

28
Q

pathos

A

emotional appeals- intended to evoke anger, sadness, pride, happiness, etc.

29
Q

how to appeal to emotion

A

use emotional language, imagery, use personal (but usually not your own) examples, show human connection, speak with sincerity, don’t substitute emotion for evidence/reasoning

30
Q

ethics

A

deals with issues of right and wrong in human affairs

31
Q

ethical speaking

A

make ethically sound goals, be fully prepared, be honest, and avoid abusive/degrading language

32
Q

what not to do when ethically speaking

A

don’t lie- dishonesty leads to misinformation

don’t use demeaning language- leads to suppression of ideas

33
Q

goals of ethically speaking

A

truth and free expression of ideas

34
Q

ethical listeners

A

listeners also have an ethical obligation

35
Q

hearing

A

vibration of sound waves on eardrums- requires no effort

36
Q

listening

A

paying close attention and working to make sense of what we hear- does require effort- listen with all senses and mind

37
Q

five types of listening

A

appreciative, relational, action-oriented, comprehensive, critical

38
Q

appreiciatve

A

listening for pleasure/enjoyment, relax-oriented, closest to “hearing” (ex- music)

39
Q

relational

A

listening to provide emotional support, people-oriented, creates/maintains positive relations (females tend to accel)

40
Q

action-oriented

A

listening to get a job done, tasks oriented, often impatient (males tend to accel)

41
Q

comprehensive

A

listening to understand, content, oriented, evaluates an issue to learn more (often overlaps with other types)

42
Q

critical

A

listening to evaluate (accept or reject a message), analysis-oriented (often overlaps with other types)

43
Q

critical listening

A

listening for main points, evidence or reasoning, technique (use of ethos, pathos, and logos)