Explanations for forgetting:Interference Flashcards

1
Q

what is meant by forgetting

A

loss of ability to recall or recognise something you have previously learnt

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2
Q

what is meant by interference

A

occurs when two pieces of info conflict each other resulting in forgetting one or both

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3
Q

what are the two types of interference

A
  • proactive

- retroactive

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4
Q

what is proactive interference

A

when past learning interferes with current learning

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5
Q

what is retroactive interference

A

when current learning interferes with past learning

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6
Q

what are examples of proactive interference

A
  • putting a password in and start to type an old one

- calling a newly married friend by their old name

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7
Q

what are examples of retroactive interference

A

-unable to recall lessons from previous years

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8
Q

who studied retroactive interference

A

McGeoh and McDonald

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9
Q

what was the procedure of McGeoch and McDonalds study

A

-ppts learnt a list of 10 words until 100% accuracy and then given a new list
-there were six groups of ppts with different lists:
1-synonyms
2-antonyms
3-unrelated words
4-nonsense syllables
5-three digit numbers
6-no new list

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10
Q

what were the findings of McGeoch and McDonalds study

A

when ppts recalled the original list of words their performance depended on the nature of the second list
-synonyms produced the worst recall

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11
Q

what was the conclusion of McGeoch and McDonalds study

A

interference is stronger when memories are similar

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12
Q

evaluate interference theory(strengths)

A
  • thousands of lab studies show both types of interference and control extraneous variables
  • real word application (eg study found recall and recognition of the advertisers message was impaired when ppts were exposed to two adverts for competing brands in one week)
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13
Q

evaluate interference theory (weaknesses)

A
  • most lab studies are asked to recall after a short period of time so may not be reflective of how we normally learn info in real life settings
  • only explains some instances of forgetting and there are special conditions required for interference to occur ie memories need to be similar
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14
Q

what were the findings of Baddeley and Hitch’s study

A

those who had played more games forgot the names of more players therefore supporting interference theory

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