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Commerce > Examples > Flashcards

Examples Flashcards

1
Q

Examples of Place Concept (3)

A

Hatt, Bazar and Shopping Mall

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2
Q

Example of Area Concept (1)

A

European Common Market

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3
Q

Example of Exchange Concept (2)

A

Stock Exchange and Commodity Exchange

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4
Q

People Concept

A

Middlemen

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5
Q

Local Market (3)

A

Village, Town or City

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6
Q

Regional Market

A

South India

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7
Q

National Market

A

India

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8
Q

International Market

A

European Union

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9
Q

Specializes Financial Institutions

A

Capital Market

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10
Q

Stock Exchanges

A

Capital Market

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11
Q

Investment Trusts and Insurance Companies

A

Capital Market

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12
Q

Various types of Banks

A

Money Market

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13
Q

Catalogue has ____ Mark-up, ___ moving and ______goods.

A

High, Fast, Branded

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14
Q

High Mark-Up fast moving branded goods? (8)

A
  1. Toys
  2. Jewellery
  3. Watches
  4. Cameras
  5. Luggages
  6. Home Appliances
  7. Power Tools
  8. Sports Items
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15
Q

Is toys and Sports Items an example of High mark up fast moving branded goods?

A

Yes.

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16
Q

Eureka Forbes is an example of ____ and sells _______

A

In-House Market, Water filters and Vacuum Cleaners.

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17
Q

In Delhi which sells products through automatic vending machines?

A

Mother Diary

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18
Q

Network Market is also called?(2)

A

Amway Pioneered Marketing or Multi-Level Marketing. Example: Tupperware too.

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19
Q

Commodity->

A

Cotton

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20
Q

Choose the Shopping products:
TV; Newspapers; Cigarette ; Toothpastes; Jewelry; Teas; Computers; Fancy Items; Furniture Washing machine; Scooters; Cars; Fridge; Soaps; Cloth

A

Shopping:

  1. TV
  2. Furniture
  3. Washing Machine
  4. Scooters;
  5. Cars;
  6. Cloth;
  7. Fridge;
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21
Q

Choose the Specialty products:
TV; Newspapers; Cigarette ; Toothpastes; Jewelry; Teas; Computers; Fancy Items; Furniture Washing machine; Scooters; Cars; Fridge; Soaps; Cloth

A

Specialty Products:

  1. Jewelry
  2. Fancy Items
  3. Computers
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22
Q

Choose the Convenience products:
TV; Newspapers; Cigarette ; Toothpastes; Jewelry; Teas; Computers; Fancy Items; Furniture Washing machine; Scooters; Cars; Fridge; Soaps; Cloth

A

Convenience:

  1. Newspapers
  2. Cigarettes’
  3. Toothpastes
  4. Soaps
  5. Tea
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23
Q

Examples of Supplies (5)

A

Nuts, Bolts, Lubricating Oil, Heating Fuel, Typewriter ribbons.

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24
Q

Examples of Installations (3)

A

Heavy machineries , Factory sites and trucks

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25
Q

Examples of Accessory equipment (4)

A

Calculators, Typewriters, Calculators, Small lathes and portable drills.

26
Q

Choose Industrial Infrastructures:

Transport; Education; Communication; Power; Medical facilities; Community Services; Insurance Banking; Finance;

A

Transport, Communication, Power, Insurance, Banking, Finance

27
Q

Choose Social Infrastructures:

Transport; Education; Communication; Power; Medical facilities; Community Services; Insurance Banking; Finance;

A

Education, Medical, Community services.

28
Q

Urban Services:

A

Communication, Public utility and Distribution services.

29
Q

Raise in per capita Income

A

Personal Services, Recreation and Entertainment Services.

30
Q

Women:

A

Personal Services like baby sitting, household domestic help and other personal services.

31
Q

Increase in life span ->

A

Health care

32
Q

Ecology ->

A

Pollution control, Time sharing.

33
Q

Taxi and Car -> Presence-> example ->

A

Inseparable

34
Q

A patient in village and metro

A

Homogeneity

35
Q

Taxi and Car -> buy

A

Ownership

36
Q

Under quality distinction ->

A

Measured and Control

37
Q

Product mix includes (6)

A

Quality, Size, Range (width and depth), package and label, brand name, warranty and services (after-sales)

38
Q

Price mix includes -> (3)

A

Basic Price, Discounts and Allowances, Credits and Payments.

39
Q

Distribution or Place mix includes

A

Channels of Distribution and Its Policy, Transportation, Warehousing and Inventory Control.

40
Q

Promotion Mix

A

Advertising, Sales Promotion, Personal Selling, Publicity and Public relations.

41
Q

Government price Controlled articles ->

A

Edible oils, Automobiles (cars), Sugar, Cement.

42
Q

______ limited of USA revitalised the sales and profits of ____ by promoting more frequent use among current users. Varied uses like __________ and _____.

A

Dupoint; Nylon; Hose; Hoisery;

43
Q

_____ quickly penetrated and displaced higher priced _____.

A

Nirma and Surf.

44
Q

Example of Door-to-Door selling? (4)

A

Eureka forbes, Avon, Amway, Tupperware etc.

45
Q

Example of Retail outlets? (2

A

Bata and Raymond

46
Q

Catalogue selling (aka direct mail selling)

A

Avon Cosmetics

47
Q

Asian Sky shop is

A

Telemarketing

48
Q

Example of low cost high turn over articles

A

Hosiery
Cosmetics
Accessory Equipment
Stationery

49
Q

Locks are sold through

A

Hardware stores.

50
Q

Ad suggesting how to save petrol ->

A

Informative advertising

51
Q

“A diamond is forever”

A

Concept Advertising

52
Q

Example of Samples

A

Soaps, Detergents, Toothpastes, Cosmetics, Tea etc.

53
Q

Example of Trading stamps ->

A

Ramon Bonus Stamps -> 2.5 %

54
Q

Coupons ->

A

Reader’s Digests

55
Q

A spoon inside two kilograms packets of surf ->

A

With pack premium

56
Q

A reusable container

A

Reusable container -> Detergent powder is plastic bucket

57
Q

Free-in-mail premium -> Free gift the customer can obtain after sending proof of purchase.

A

A dry cleaner offer for 2 shirts and get 3 shirts cleaned. -> After showing the proof of purchase.

58
Q

Old iron for a new iron -

A

Exchange offers

59
Q

Sales by Inspection ->

A

Perishable Nature or not standardized.

60
Q

_______ saves time and widens the market.

A

Sales by Description.

61
Q

Standardized goods are sold through ->

A

Sales by Description

62
Q

This method of selling is used for food grains, Tea, Coffee etc.

A

Sales by Sample

Commerce (7 decks)

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