Exam 3 Flashcards
Encoding
Get info to brain; processing of info into system (typing)
- automatic + effortful processing
- deep vs shallow processing
Storage
Retain the information like flash drive
-sensory, working, long-term memory
Sensory memory
- registers incoming information(quick)
- iconic+echoic memory
- unattended information is lost
Automatic processing
- produces implicit memories(effortless)
- cerebellum and basal ganglia
- Space, time, frequency, motor and cognitive skills, and classical conditioning
Effortful processing
- explicit memory
- hippocampus and frontal lobe
- facts and general knowledge and personally experienced events
Ebbinghaus
Studied impact of rehearsal by raging himself nonsense syllables
Idea: more repetition equals a better outcome
-meaningful info is easier to learn
-forgetting curve
Iconic memory
Sensory memory for visual information, lasts about 200 ms (sperlings experiment of random letters)
Echoic memory
Sensory memory for auditory information, lasts about three seconds
“What did I just say”
Working memory
The memory system responsible for holding info in a conscious state
- Limited capacity(7)
- Limited duration(20 seconds)
- like an active desktop
- unrehearsed information is lost
Connectionism
Info processing model; views memories as products of interconnected neural networks
(Specific ones = specific memories)
Long term memory
- responsible for permanent storage of information
- limitless capacity
- not always accurate(flashbulb memories)
- information is lost overtime
Long term potentiation
The prolonged strengthening of potential neuronal firing which provides basis for learning
(More receptor sites created)
William James
- forgetting is as key as remembering
- priming
- we feel sad bc we cry
Forgetting
There are three types:
Encoding failure- not putting it in right
Storage decay- forgetting curve; book was never purchased
Retrieval failure- proactive and retroactive interference
Harry Bahrick
Studied forgetting curve with family
Proactive versus retroactive interference
- Proactive is forward acting; memory disrupts learning
- retroactive is backward acting; learning disrupts recalling memory
- sleep helps with retroactive interference
Loftus + Palmer
Using a different words and asking for miles per hour in a car crash
Misinformation affect
After exposure to misinformation, many people misremember
Sigmund Freud
Said we repress painful memories to protect our self concept and minimize anxiety
-no one can lie
George Miller
Proposed that we can store about seven bits of information in short-term memory
Testing effect
Enhanced memory after retrieving rather than receiving
Memory consolidation
Neural stage of long-term memory
Glutamate
LTP enhancing neurotransmitter
CREB
Protein that enhances LTP
-reshape synapses and enhance learning
Propanol
Memory blocking drug
Carolyn collier
Baby kicking and crib experiment
Anterograde vs retrograde amnesia
Anterograde- inability to form new memories
Retrograde-inability to retrieve info
Alzheimer’s
Explicit memories are lost but can form implicit memories
Cognition
Refers to all mental activities associated with thinking, knowing, remembering, and communicating
Concepts
mental grouping of similar things
Prototypes
Mental image or best example of a category
Insight
A sudden realization of a solution
- contrasts w strategy based
- temporal lobe
Intuition
Effortless thoughts/feeling
- contrasts with conscious reasoning
- feeds fears and prejudices
- adaptive
Algorithms
Methodical step-by-step procedure
-guarantees a solution
Heuristics
Simple thinking strategies that increase efficiency
- error prone
- representativeness and availability